Artificial Intelligence with Digital Marketing.pptx

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This document discusses the relationship between artificial intelligence and digital marketing. It defines artificial intelligence as the ability of machines to perform tasks normally requiring human intelligence, such as recognizing speech. The document outlines the objectives of using AI in digital marketing, such as increasing brand awareness and customer engagement. It also raises questions about the costs, privacy, and ethics of applying AI in marketing. Finally, the document lists some implementations of AI in digital marketing, including personalized customer service, lead generation, and chatbots.

Artificial Intelligence
Digital
Marketing
And
Artificial
Intelligence

Artificial Intelligence
Presented To: Dr.Anum
Presented By: Muntaha
Maqbool
Reg# 2023-M-BE-011
Course: MGT-751
TUF

Artificial Intelligence
Artificial
Intelligence
Ability of machines or computer programs
to perform tasks that would normally
require human intelligence, such as
recognizing speech, making decisions,
and learning from experience.

Artificial Intelligence
Relationship between AI
and
Digital Marketing

Artificial Intelligence
Artificial
Intelligence
Types
 Narrow AI
 Hybrid AI
 General AI

Artificial Intelligence
Questions raise on
Digital Marketing
with AI
 What are the costs and risks associated with using
AI in digital marketing?
 How can marketers ensure that their AI-powered
marketing tools are fair and unbiased?
 How can marketers protect the privacy of their
customers when using AI?

Artificial Intelligence
 How can marketers keep up with the latest advances in AI
and machine learning?
 How can AI be used to measure and analyze the results of
marketing campaigns?
 How can marketers ensure that their use of AI is aligned
with their overall marketing strategy?

Artificial Intelligence
 How can marketers measure the return on
investment (ROI) of their AI-powered marketing
initiatives?
 How can marketers ensure that their AI-powered
marketing tools are not used to manipulate or
deceive customers?
 How can marketers use AI to automate marketing
tasks without sacrificing the creativity and human
judgment that are essential for effective
marketing?
 How can marketers ensure that their AI-powered
marketing campaigns are accessible to people with
disabilities?

Artificial Intelligence
Implementations
of
Artificial Intelligence
 Precise sales forecast
 Personalized customer care
 Enables digital sales training
 Potential lead generation
 Better customer categorization
 Enables targeted marketing
 Chat bots
 AL-powered website builders
 AI for CRM

Artificial Intelligence
 AI is a rapidly evolving technology with
the potential to revolutionize many
aspects of our life .
 It can automate tasks, personalize
experiences and solve complex problems.
 However, it raises ethical concerns
around privacy , security , bias and
transparency.
 As we continue to develop and use AI ,
it will be important to balance its
potential benefits with its potential
risks and challenges.
Conclusion

This document discusses artificial intelligence in marketing. It begins with an introduction to AI and its types. It then discusses how AI can be implemented in marketing through automation apps, machine learning apps, and using data to better understand customers and target them. The importance of AI in marketing is also covered, such as how it allows marketers to analyze large amounts of data faster and improve campaigns. Lastly, it provides best practices for implementing AI in marketing.

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原件一模一样【微信：WP101A】【澳洲纽卡斯尔大学毕业证（UoN学位证）成绩单】【微信：WP101A】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。【业务选择办理准则】一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：WP101A】文凭即可二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：WP101A】即可三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。留信网认证的作用: 1:该专业认证可证明留学生真实身份【微信：WP101A】 2:同时对留学生所学专业登记给予评定 3:国家专业人才认证中心颁发入库证书 4:这个认证书并且可以归档倒地方 5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息 6:个人职称评审加20分 7:个人信誉贷款加10分 8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才 → 【关于价格问题（保证一手价格）我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子我给客户的都是第一手的代理价格，因为我想坦诚对待大家不想跟大家在价格方面浪费时间对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！办理澳洲纽卡斯尔大学毕业证（UoN学位证）学位证【微信：WP101A 】外观非常精致，由特殊纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。办理澳洲纽卡斯尔大学毕业证（UoN学位证）学位证【微信：WP101A 】格式相对统一，各专业都有相应的模板。通常包括以下部分：校徽：象征着学校的荣誉和传承。校名:学校英文全称授予学位：本部分将注明获得的具体学位名称。毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。办理澳洲纽卡斯尔大学毕业证（UoN学位证）学位证【微信：WP101A 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。综上所述，办理澳洲纽卡斯尔大学毕业证（UoN学位证）学位证【微信：WP101A 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。

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In today's rapidly evolving digital marketing landscape, leveraging advanced technologies is essential for achieving competitive advantage. Artificial Intelligence (AI) is at the forefront of this transformation, providing businesses with innovative tools to enhance engagement, streamline operations, and optimize strategies. This presentation covers some of the leading AI marketing tools that are revolutionizing the industry in 2024. Slide 1: Introduction to AI in Marketing • Overview of AI’s impact on digital marketing • Importance of integrating AI tools in marketing strategies Slide 2: HubSpot’s AI Features • Predictive lead scoring • AI-driven content recommendations • Enhancing customer relationship management Slide 3: OpenAI’s ChatGPT • Human-like text generation for chatbots • Real-time customer support solutions • Improving customer engagement and satisfaction Slide 4: Marketo’s AI Capabilities • Automated email marketing • Predictive content and customer segmentation • Personalized marketing for increased conversions Slide 5: Mailchimp’s AI-Powered Campaigns • Predictive email sending times • AI for personalized product recommendations • Optimizing email marketing effectiveness Slide 6: Canva’s AI Design Tools • AI-powered design suggestions • Access to current design trends • Simplifying the creation of professional marketing materials Slide 7: Hootsuite’s AI-Enhanced Social Media Tools • AI-driven analytics for social media management • Optimal posting times based on audience insights • Enhancing social media strategy with data-driven decisions Slide 8: Conclusion • Recap of the benefits of AI marketing tools • The importance of adopting AI technologies in marketing • Call to explore our blog on Best AI Marketing Tools for more insights These AI marketing tools are essential for businesses that want to harness the power of AI to enhance their marketing efforts. By adopting these technologies, companies can achieve more personalized customer interactions, efficient operations, and improved marketing outcomes. For an in-depth understanding of how these AI marketing tools can transform your marketing approach, please visit our blog on Best AI Marketing Tools.

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Artificial Intelligence with Digital Marketing.pptx

1. Artificial Intelligence Digital Marketing And Artificial Intelligence

2. Artificial Intelligence Presented To: Dr.Anum Presented By: Muntaha Maqbool Reg# 2023-M-BE-011 Course: MGT-751 TUF

3. Artificial Intelligence Artificial Intelligence Ability of machines or computer programs to perform tasks that would normally require human intelligence, such as recognizing speech, making decisions, and learning from experience.

4. Artificial Intelligence Relationship between AI and Digital Marketing

5. Artificial Intelligence Artificial Intelligence Types  Narrow AI  Hybrid AI  General AI

6. Artificial Intelligence Objectives of Digital Marketing with AI  Increase brand awareness and reach  Generate leads and sales  Improve customer engagement and satisfaction  Reduce costs and improve efficiency

7. Artificial Intelligence Questions raise on Digital Marketing with AI  What are the costs and risks associated with using AI in digital marketing?  How can marketers ensure that their AI-powered marketing tools are fair and unbiased?  How can marketers protect the privacy of their customers when using AI?

8. Artificial Intelligence  How can marketers keep up with the latest advances in AI and machine learning?  How can AI be used to measure and analyze the results of marketing campaigns?  How can marketers ensure that their use of AI is aligned with their overall marketing strategy?

9. Artificial Intelligence  How can marketers measure the return on investment (ROI) of their AI-powered marketing initiatives?  How can marketers ensure that their AI-powered marketing tools are not used to manipulate or deceive customers?  How can marketers use AI to automate marketing tasks without sacrificing the creativity and human judgment that are essential for effective marketing?  How can marketers ensure that their AI-powered marketing campaigns are accessible to people with disabilities?

10. Artificial Intelligence Implementations of Artificial Intelligence  Precise sales forecast  Personalized customer care  Enables digital sales training  Potential lead generation  Better customer categorization  Enables targeted marketing  Chat bots  AL-powered website builders  AI for CRM

11. Artificial Intelligence  AI is a rapidly evolving technology with the potential to revolutionize many aspects of our life .  It can automate tasks, personalize experiences and solve complex problems.  However, it raises ethical concerns around privacy , security , bias and transparency.  As we continue to develop and use AI , it will be important to balance its potential benefits with its potential risks and challenges. Conclusion

12. Thank You!

Artificial Intelligence with Digital Marketing.pptx

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