Reliance Jio is preparing to launch 4G services in India and the report analyzes the market potential in the Dahisar East area of Mumbai. Retailers were surveyed about customers' preferences, awareness of Jio, and willingness to sell Jio plans. Most customers prioritize connectivity and many retailers are likely to sell Jio plans. However, Jio needs to improve its network reputation and offer better margins to retailers to succeed in this market.
Reliance Jio is a telecommunications company in India that provides 4G LTE services. It was launched in 2007 as Infotel Broadband and later rebranded as Jio in 2013. Jio launched commercial services in 2016 and saw rapid growth, reaching over 16 million subscribers within the first month. Jio utilized an aggressive marketing strategy, providing free data and voice calls initially. This disrupted the telecom industry and forced competitors to lower prices. Jio is now India's largest mobile carrier with over 331 million users.
This document provides a literature review on studies related to 4G networks and services like Jio. It summarizes research on market potential for 4G in Pune that found customers were dissatisfied with current speeds and willing to switch to 4G. Another study compared technologies like WiFi, 3G and 4G on factors like cost, bandwidth and security. A third study discussed how LTE was developed to address growing mobile broadband demand and transform the mobile industry with ultra-fast speeds and low latency.
- Reliance Jio Infocomm Limited, often simply called Jio, is a subsidiary of Reliance Industries and is India's largest telecommunications operator.
- Jio launched in 2016 and disrupted the market by offering free voice calls and very cheap data plans starting at just Rs. 50 per month.
- In response to Jio's competitive pricing, other major operators like Airtel have had to rethink their own data plans and come up with new offers like 10GB of 4G data for Rs. 259 to try and compete.
Reliance Jio Infocomm Limited, also known as Jio, is an Indian telecommunications company that launched 4G services in India in September 2016. The presentation outlines Jio's journey from its inception to becoming one of the largest mobile operators in India, overcoming obstacles posed by competitors through strategic pricing of services and partnerships. Key points include Jio's fiber optic network, launch of affordable tariff plans and smartphones, growing subscriber base to over 100 million, and resolving issues related to network connectivity and interconnectivity with other operators.
This document discusses Reliance Jio, a new Indian telecommunications company founded by Mukesh Ambani. It was launched in 2016 and has invested heavily to build out 4G infrastructure across India. The document examines Jio's strategy of using low pricing to rapidly gain subscribers. While it has seen great growth, Jio is still unprofitable and must adopt revenue-generating strategies. The conclusion is that Jio has potential to become a "star" player in India if it can transition successfully from its current model.
Reliance Jio, Marketing and Business Analysis.MARRIVINAY
This project report discusses a study conducted by Vinay Kumar for Reliance Jio to identify factors to enhance Wi-Fi and 4G LTE coverage in Hyderabad, India. It provides background on Reliance Jio and the telecommunications industry in India. The objectives are to identify buildings suitable for coverage expansion and capture their details. The research methodology included a survey of 704 participants. Key findings were that the number of home passes and number of floors in a building depend on internet usage.
The launch of Jio is likely to transform the Indian telecom sector but at the same time put pressure on multiple fronts on the current telecom operator such as Bharti Airtel, Idea & Vodafone. The entrance of the jio has brought a stormy revolution in the Telecom market and Jio has emerged into a brand new world of innovations and up gradation. This article discusses the features of the jio and the edge it would have over its rivals once operational. The objective of this research paper is to find whether the company will become a Star or will remain a question mark.
Reliance Jio is a telecommunications company in India that provides 4G LTE services. It was launched in 2007 as Infotel Broadband and later rebranded as Jio in 2013. Jio launched commercial services in 2016 and saw rapid growth, reaching over 16 million subscribers within the first month. Jio utilized an aggressive marketing strategy, providing free data and voice calls initially. This disrupted the telecom industry and forced competitors to lower prices. Jio is now India's largest mobile carrier with over 331 million users.
This document provides a literature review on studies related to 4G networks and services like Jio. It summarizes research on market potential for 4G in Pune that found customers were dissatisfied with current speeds and willing to switch to 4G. Another study compared technologies like WiFi, 3G and 4G on factors like cost, bandwidth and security. A third study discussed how LTE was developed to address growing mobile broadband demand and transform the mobile industry with ultra-fast speeds and low latency.
- Reliance Jio Infocomm Limited, often simply called Jio, is a subsidiary of Reliance Industries and is India's largest telecommunications operator.
- Jio launched in 2016 and disrupted the market by offering free voice calls and very cheap data plans starting at just Rs. 50 per month.
- In response to Jio's competitive pricing, other major operators like Airtel have had to rethink their own data plans and come up with new offers like 10GB of 4G data for Rs. 259 to try and compete.
Reliance Jio Infocomm Limited, also known as Jio, is an Indian telecommunications company that launched 4G services in India in September 2016. The presentation outlines Jio's journey from its inception to becoming one of the largest mobile operators in India, overcoming obstacles posed by competitors through strategic pricing of services and partnerships. Key points include Jio's fiber optic network, launch of affordable tariff plans and smartphones, growing subscriber base to over 100 million, and resolving issues related to network connectivity and interconnectivity with other operators.
This document discusses Reliance Jio, a new Indian telecommunications company founded by Mukesh Ambani. It was launched in 2016 and has invested heavily to build out 4G infrastructure across India. The document examines Jio's strategy of using low pricing to rapidly gain subscribers. While it has seen great growth, Jio is still unprofitable and must adopt revenue-generating strategies. The conclusion is that Jio has potential to become a "star" player in India if it can transition successfully from its current model.
Reliance Jio, Marketing and Business Analysis.MARRIVINAY
This project report discusses a study conducted by Vinay Kumar for Reliance Jio to identify factors to enhance Wi-Fi and 4G LTE coverage in Hyderabad, India. It provides background on Reliance Jio and the telecommunications industry in India. The objectives are to identify buildings suitable for coverage expansion and capture their details. The research methodology included a survey of 704 participants. Key findings were that the number of home passes and number of floors in a building depend on internet usage.
The launch of Jio is likely to transform the Indian telecom sector but at the same time put pressure on multiple fronts on the current telecom operator such as Bharti Airtel, Idea & Vodafone. The entrance of the jio has brought a stormy revolution in the Telecom market and Jio has emerged into a brand new world of innovations and up gradation. This article discusses the features of the jio and the edge it would have over its rivals once operational. The objective of this research paper is to find whether the company will become a Star or will remain a question mark.
Reliance Jio introduced in India in 2015 and has since had a major impact on the Indian telecom industry and society. The presentation summarizes Jio's history and launch, products/services, tariff plans, and impact. It discusses how Jio's affordable data and voice calls disrupted the market, increasing internet usage but also potentially negative effects like overuse of online content and less real-world interaction. The presentation provides an overview of Jio's influence in bridging the digital divide while acknowledging some risks to health and education.
Reliance Jio has undertaken an aggressive marketing strategy that includes:
- Offering free data, voice calls, and apps until March 2017 as part of their welcome offer
- Promoting affordable data plans starting at Rs. 50 per GB and 8GB of free WiFi access
- Reaching over 18,000 cities and 2 lakh villages across India through their extensive distribution network
- Engaging in promotional activities using celebrities and providing free services at cricket stadiums
- Maintaining a strong online presence on platforms like Facebook, Twitter, blogs, and their own website and portal
Reliance Jio launched commercial 4G services in September 2016, offering free voice and data. Jio provides 4G broadband and voice services across India along with content like TV and music. It launched its own LYF smartphone brand. While Jio gained users quickly, data speeds declined with increased demand. Airtel responded by slashing data prices but users report Jio speeds now lag competitors. Jio faces challenges around maintaining speeds as more customers join but its low prices increased competition and progress in India's telecom industry.
Reliance Jio offers affordable 4G services in India including free voice calls, low data rates, and inexpensive LYF smartphones starting at Rs. 2,999. It aims to provide access to its high-speed internet and digital services across all economic classes. Jio also offers a range of apps and services like JioTV, JioCinema, JioMusic as well as the JioFi wireless hotspot device. The launch of Jio has significantly impacted competitors by gaining over 100 million subscribers and increasing India's mobile data usage.
1. Bharti Airtel is the largest cellular service provider in India with over 140 million subscribers as of 2010.
2. Founded in 1995, it offers mobile, home phone, broadband, internet, and digital TV services to consumers and data/voice solutions to businesses.
3. As India's top telecom brand, Airtel aims to build the country's finest business conglomerate by 2020 through supporting education initiatives.
A case study analysis done on India's trending low-cost telecom operator who created Strom on Indian Telecommunications Industry. Jio, is an LTE mobile network operator in India. It is a wholly owned subsidiary of Reliance Industries. The case study was done in the month of October in 2016.
Reliance Jio Infocomm Limited (RJIL), a subsidiary of Reliance Industries Limited, is India's largest telecommunications company. It owns wireless telecommunications brands including Jio and provides 4G/LTE mobile data and voice services, fiber internet (JioFiber), and apps. RJIL has over 350 million subscribers, a market share of 29.2%, and aims to reach 45% by 2022. It competes primarily with Airtel, Vodafone, and Idea and has invested heavily to build its network infrastructure. Through promotions and partnerships, Jio positions itself as providing high-quality, affordable services to customers across India.
Reliance Jio is an Indian telecommunications company that launched 4G services in 2016. It acquired spectrum and built infrastructure over 2010-2015. Jio launched commercially on September 5, 2016 and acquired 16 million subscribers within the first month, the fastest ramp-up ever for a mobile network. Jio offers 4G broadband, apps, smartphones, WiFi hotspots, and phones. Its strategies include digital HR management and offering initially free services. Jio faces threats from potential network slowdowns from increased users and price wars with competitors, but its strengths are low prices, apps, and VOLTE technology.
Reliance Jio is a wholly owned subsidiary of Reliance Industries that provides 4G LTE mobile network services in India. It launched in 2016 with affordable 4G plans and its own smartphones. Reliance Jio's strategy is to acquire 100 million subscribers within the first year by offering free data and voice calls initially. This large subscriber base will help Reliance Jio recover the $25 billion invested in its network infrastructure and become profitable within 5 years. Reliance Jio has disrupted India's telecom market and forced other providers to lower prices in this oligopolistic market.
Jio as a game changer in Indian Telecom Service Industry_Manosij RahaManosij Raha
Jio Infocomm Limited as a game changer in Indian Telecom Service Industry-
Topics-
Introduction
Services and products
Brand Strategies
Potter’s Five Forces Model
STP
Competitor Analysis
Marketing Mix (4 P’s)
Gaps Model
Flower of Services
SWOT Analysis
Reliance Industries Chairman Mukesh Ambani announced plans to launch 4G services in India under the Jio brand, including free voice calls, zero roaming charges, and affordable data plans priced well below competitors. Jio will aim to cover 90% of India's population by March 2017. Ambani announced several attractive introductory offers for Jio customers, including free data services for the first four months. Jio also plans to launch affordable smartphones under the LYF brand starting at Rs. 2,999. The launch of Jio's low-cost 4G services posed a major competitive threat to existing telecom companies like Airtel and Idea in India.
Reliance Jio Infocomm Limited (Jio) is an Indian mobile network operator owned by Reliance Industries. Jio launched its 4G LTE services in September 2016 and saw rapid subscriber growth, reaching over 100 million subscribers within 6 months of its launch. Jio differentiated itself from other operators by building an all-IP optical fiber network and offering free voice calls as well as low-priced data plans, which helped spark a price war in the industry and boosted data usage in India. While Jio's strategy involved initially low pricing to gain subscribers, its owner Mukesh Ambani aims to earn significant long-term profits through a large customer base and billing revenues over time.
This document contains two questionnaires about Jio mobile network and Colgate toothpaste. The Jio questionnaire contains 10 multiple choice questions regarding the respondent's awareness and usage of Jio network, their spending on current network plans, problems with current network, rating of Jio network performance, and which Jio plan they use. The Colgate toothpaste questionnaire contains 10 similar multiple choice questions regarding the respondent's current and previous usage of Colgate toothpaste, purchase frequency, future purchase plans, triggers for purchase, and brushing habits. The questionnaires gather demographic details of respondents like name, occupation, income, education level and place of living.
Reliance Jio provides 4G LTE wireless services and owns pan-India 4G spectrum. It offers broadband services, LYF smartphones, WiFi access, and apps. Key advantages include free voice/SMS, national roaming, and WiFi access. Disadvantages are daily data caps, need to recharge for calls, and bandwidth throttling. Jio plans compare favorably to Airtel and Vodafone on pricing and data allowances. With Jio Prime, users can continue unlimited data for Rs. 303/month. Jio has grown rapidly to become India's largest broadband operator within 3 months of launch.
Reliance Jio is a subsidiary of Reliance Industries that provides 4G LTE mobile network services across India. It launched commercial services in 2016, offering free voice calls, data and access to apps for an introductory period. Reliance Jio aims to be India's largest and most affordable telecom network through aggressive expansion and competitive pricing starting at Rs. 50 per GB after the free offer period ends. It uses celebrities and sports sponsorships for promotional activities to increase brand awareness as India's newest major telecom operator.
Marketing Strategy of Reliance Jio against Airtel Arjun Gupta
Airtel and Reliance Jio marketing management analysis on India based on stipulated target audience with a detailed discussion on their objectives, expenditure, effectiveness with a brief understanding of product life cycle.
The document compares the business strategies and performance of Bharti Airtel and Reliance Communication Ltd. It analyzes their segmentation, targeting, positioning, marketing mix strategies and finds that Airtel has been more successful due to its focus on high-end customers through differentiated offerings and superior service quality, whereas Reliance targets lower income groups and students through cheaper plans but lacks in service. Financial data from 2013 shows Airtel outperforming Reliance on all metrics like earnings per share, net sales, profits and returns.
Reliance Jio's business model offers cheap rates for voice calls and data to customers while still allowing Jio to earn a profit. By providing unlimited voice calls for free, Jio can earn as much as other companies that charge for calls by having alternative revenue streams. Jio is able to offer unlimited nighttime data and competitive data rates due to its extensive fiber optic network. This model has disrupted telecom competitors and benefited customers with lower prices, while growing Jio's various business verticals.
Reliance Jio Infocomm Limited (RJIL) is launching 4G services across India to improve the country's ranking in internet penetration from 142nd to top 10 globally. RJIL has invested heavily in infrastructure and spectrum and plans to offer services at half current market rates. A study was conducted in Bhubaneswar, India to understand the current 3G market scenario from retailers' perspectives in preparation for RJIL's 4G launch. The study found Aircel has the largest share of the 3G market in Bhubaneswar. While there is awareness of RJIL's upcoming 4G services, retailers are unsure due to complaints about existing 3G networks and confusion between RJIL and
Reliance Jio introduced in India in 2015 and has since had a major impact on the Indian telecom industry and society. The presentation summarizes Jio's history and launch, products/services, tariff plans, and impact. It discusses how Jio's affordable data and voice calls disrupted the market, increasing internet usage but also potentially negative effects like overuse of online content and less real-world interaction. The presentation provides an overview of Jio's influence in bridging the digital divide while acknowledging some risks to health and education.
Reliance Jio has undertaken an aggressive marketing strategy that includes:
- Offering free data, voice calls, and apps until March 2017 as part of their welcome offer
- Promoting affordable data plans starting at Rs. 50 per GB and 8GB of free WiFi access
- Reaching over 18,000 cities and 2 lakh villages across India through their extensive distribution network
- Engaging in promotional activities using celebrities and providing free services at cricket stadiums
- Maintaining a strong online presence on platforms like Facebook, Twitter, blogs, and their own website and portal
Reliance Jio launched commercial 4G services in September 2016, offering free voice and data. Jio provides 4G broadband and voice services across India along with content like TV and music. It launched its own LYF smartphone brand. While Jio gained users quickly, data speeds declined with increased demand. Airtel responded by slashing data prices but users report Jio speeds now lag competitors. Jio faces challenges around maintaining speeds as more customers join but its low prices increased competition and progress in India's telecom industry.
Reliance Jio offers affordable 4G services in India including free voice calls, low data rates, and inexpensive LYF smartphones starting at Rs. 2,999. It aims to provide access to its high-speed internet and digital services across all economic classes. Jio also offers a range of apps and services like JioTV, JioCinema, JioMusic as well as the JioFi wireless hotspot device. The launch of Jio has significantly impacted competitors by gaining over 100 million subscribers and increasing India's mobile data usage.
1. Bharti Airtel is the largest cellular service provider in India with over 140 million subscribers as of 2010.
2. Founded in 1995, it offers mobile, home phone, broadband, internet, and digital TV services to consumers and data/voice solutions to businesses.
3. As India's top telecom brand, Airtel aims to build the country's finest business conglomerate by 2020 through supporting education initiatives.
A case study analysis done on India's trending low-cost telecom operator who created Strom on Indian Telecommunications Industry. Jio, is an LTE mobile network operator in India. It is a wholly owned subsidiary of Reliance Industries. The case study was done in the month of October in 2016.
Reliance Jio Infocomm Limited (RJIL), a subsidiary of Reliance Industries Limited, is India's largest telecommunications company. It owns wireless telecommunications brands including Jio and provides 4G/LTE mobile data and voice services, fiber internet (JioFiber), and apps. RJIL has over 350 million subscribers, a market share of 29.2%, and aims to reach 45% by 2022. It competes primarily with Airtel, Vodafone, and Idea and has invested heavily to build its network infrastructure. Through promotions and partnerships, Jio positions itself as providing high-quality, affordable services to customers across India.
Reliance Jio is an Indian telecommunications company that launched 4G services in 2016. It acquired spectrum and built infrastructure over 2010-2015. Jio launched commercially on September 5, 2016 and acquired 16 million subscribers within the first month, the fastest ramp-up ever for a mobile network. Jio offers 4G broadband, apps, smartphones, WiFi hotspots, and phones. Its strategies include digital HR management and offering initially free services. Jio faces threats from potential network slowdowns from increased users and price wars with competitors, but its strengths are low prices, apps, and VOLTE technology.
Reliance Jio is a wholly owned subsidiary of Reliance Industries that provides 4G LTE mobile network services in India. It launched in 2016 with affordable 4G plans and its own smartphones. Reliance Jio's strategy is to acquire 100 million subscribers within the first year by offering free data and voice calls initially. This large subscriber base will help Reliance Jio recover the $25 billion invested in its network infrastructure and become profitable within 5 years. Reliance Jio has disrupted India's telecom market and forced other providers to lower prices in this oligopolistic market.
Jio as a game changer in Indian Telecom Service Industry_Manosij RahaManosij Raha
Jio Infocomm Limited as a game changer in Indian Telecom Service Industry-
Topics-
Introduction
Services and products
Brand Strategies
Potter’s Five Forces Model
STP
Competitor Analysis
Marketing Mix (4 P’s)
Gaps Model
Flower of Services
SWOT Analysis
Reliance Industries Chairman Mukesh Ambani announced plans to launch 4G services in India under the Jio brand, including free voice calls, zero roaming charges, and affordable data plans priced well below competitors. Jio will aim to cover 90% of India's population by March 2017. Ambani announced several attractive introductory offers for Jio customers, including free data services for the first four months. Jio also plans to launch affordable smartphones under the LYF brand starting at Rs. 2,999. The launch of Jio's low-cost 4G services posed a major competitive threat to existing telecom companies like Airtel and Idea in India.
Reliance Jio Infocomm Limited (Jio) is an Indian mobile network operator owned by Reliance Industries. Jio launched its 4G LTE services in September 2016 and saw rapid subscriber growth, reaching over 100 million subscribers within 6 months of its launch. Jio differentiated itself from other operators by building an all-IP optical fiber network and offering free voice calls as well as low-priced data plans, which helped spark a price war in the industry and boosted data usage in India. While Jio's strategy involved initially low pricing to gain subscribers, its owner Mukesh Ambani aims to earn significant long-term profits through a large customer base and billing revenues over time.
This document contains two questionnaires about Jio mobile network and Colgate toothpaste. The Jio questionnaire contains 10 multiple choice questions regarding the respondent's awareness and usage of Jio network, their spending on current network plans, problems with current network, rating of Jio network performance, and which Jio plan they use. The Colgate toothpaste questionnaire contains 10 similar multiple choice questions regarding the respondent's current and previous usage of Colgate toothpaste, purchase frequency, future purchase plans, triggers for purchase, and brushing habits. The questionnaires gather demographic details of respondents like name, occupation, income, education level and place of living.
Reliance Jio provides 4G LTE wireless services and owns pan-India 4G spectrum. It offers broadband services, LYF smartphones, WiFi access, and apps. Key advantages include free voice/SMS, national roaming, and WiFi access. Disadvantages are daily data caps, need to recharge for calls, and bandwidth throttling. Jio plans compare favorably to Airtel and Vodafone on pricing and data allowances. With Jio Prime, users can continue unlimited data for Rs. 303/month. Jio has grown rapidly to become India's largest broadband operator within 3 months of launch.
Reliance Jio is a subsidiary of Reliance Industries that provides 4G LTE mobile network services across India. It launched commercial services in 2016, offering free voice calls, data and access to apps for an introductory period. Reliance Jio aims to be India's largest and most affordable telecom network through aggressive expansion and competitive pricing starting at Rs. 50 per GB after the free offer period ends. It uses celebrities and sports sponsorships for promotional activities to increase brand awareness as India's newest major telecom operator.
Marketing Strategy of Reliance Jio against Airtel Arjun Gupta
Airtel and Reliance Jio marketing management analysis on India based on stipulated target audience with a detailed discussion on their objectives, expenditure, effectiveness with a brief understanding of product life cycle.
The document compares the business strategies and performance of Bharti Airtel and Reliance Communication Ltd. It analyzes their segmentation, targeting, positioning, marketing mix strategies and finds that Airtel has been more successful due to its focus on high-end customers through differentiated offerings and superior service quality, whereas Reliance targets lower income groups and students through cheaper plans but lacks in service. Financial data from 2013 shows Airtel outperforming Reliance on all metrics like earnings per share, net sales, profits and returns.
Reliance Jio's business model offers cheap rates for voice calls and data to customers while still allowing Jio to earn a profit. By providing unlimited voice calls for free, Jio can earn as much as other companies that charge for calls by having alternative revenue streams. Jio is able to offer unlimited nighttime data and competitive data rates due to its extensive fiber optic network. This model has disrupted telecom competitors and benefited customers with lower prices, while growing Jio's various business verticals.
Reliance Jio Infocomm Limited (RJIL) is launching 4G services across India to improve the country's ranking in internet penetration from 142nd to top 10 globally. RJIL has invested heavily in infrastructure and spectrum and plans to offer services at half current market rates. A study was conducted in Bhubaneswar, India to understand the current 3G market scenario from retailers' perspectives in preparation for RJIL's 4G launch. The study found Aircel has the largest share of the 3G market in Bhubaneswar. While there is awareness of RJIL's upcoming 4G services, retailers are unsure due to complaints about existing 3G networks and confusion between RJIL and
The report summarizes Navneet Kumar's summer internship at Reliance Jio, where he explored Jio's products and services, conducted market research, and made recommendations. It outlines Jio's goals of providing high-speed 4G internet access nationwide along with voice, entertainment and payment services on affordable devices like the LYF smartphone series. Navneet analyzed customer preferences and issues retailers face promoting LYF phones. He recommends improving communication and incentives to increase sales. Overall, the internship provided hands-on business experience applying concepts to help Jio
Business Process Re-engineering : ICICImijimathews
ICICI Bank undertook a business process re-engineering initiative to centralize its applications and data in order to enable nationwide banking services. It transitioned from a branch-centric model to a centralized system using a hub and spoke network architecture implemented with partners like Infosys, Bill Desk, and SAS. This allowed ICICI Bank to increase its transaction volumes five-fold while reducing branch transactions to only 25% of all transactions.
This document discusses business process reengineering (BPR) at ICICI Bank in India. It defines BPR as fundamentally rethinking and redesigning business processes to achieve dramatic performance improvements in areas like cost, quality, and speed. ICICI implemented BPR to centralize operations, overcome limitations of its legacy branch-focused system, and create a centralized data repository to enable nationwide banking. This involved redesigning core banking, e-banking, treasury, wealth management, and CRM processes. The BPR implementation revolutionized ICICI's operations, provided scalability, and allowed many front-office functions to move to back-office resulting in improved customer service.
Este material utilizei na palestra na 8ª Semana de Engenharia da Escola de Engenharia de Piracicaba.
Muito util para quem procura entender de maneira mais simples a metodologia da melhoria contínua.
The document discusses a property management system (PMS) used by hotels to manage operations. A PMS is a computer system that allows hotels to manage reservations, front desk operations like check-ins and billing, housekeeping, maintenance and other functions. It discusses the needs a PMS addresses for hotels and common software modules like front desk management, reservations, sales, housekeeping, accounting and more.
This document is a report on customer satisfaction analysis for Reliance Securities Ltd conducted by Shubham Dasgupta. It includes an authorization from the company guide and faculty guide. It also acknowledges those who contributed to the project. The report contains an executive summary, industry analysis using Porter's five forces model, company profile of Reliance Securities, research methodology adopted, data collection details, results and findings of the analysis, gap analysis, additional analysis, conclusions and recommendations. The major findings indicate that relationship managers are key but gaps exist in technology usage and process time which affect customer satisfaction. Recommendations focus on addressing these gaps.
Flipkart is an electronic commerce company headquartered in Bengaluru, India. It was founded in October 2007 by Sachin Bansal and Binny Bansal.
The Presentation is about how Flipkart emerged their business in Global Context. The presentation tell you the complete details about the company's history, sales, marketing, finance and other operations.
The document discusses key concepts related to customer satisfaction and service. It defines customers as those who use, purchase, or influence a product or service. There are internal and external customers. Customer satisfaction is achieved when a company's offer matches customer needs. Key drivers of customer satisfaction are performance, features, service, warranty, price, and reputation. Poor service is the primary reason customers leave, followed by better prices and product dissatisfaction.
Sprylogic Technologies is a private software company established in 2006 that follows a defined recruitment and selection process. The process begins with recruitment to acquire qualified applicants, followed by screening and selection tests to identify the best candidates. Selection involves preliminary interviews, tests to assess abilities, employment interviews, background and reference checks, and making a final selection decision. The company has an opportunity to adopt additional assessment tools like psychometric testing to better understand candidates. Overall, Sprylogic Technologies has sound recruitment and selection policies to acquire skilled employees and expand its business operations.
This document provides an analysis of the Indian telecom industry and Idea Cellular. It discusses the size and key players of the industry. It then analyzes Idea Cellular's market share, key financials such as profits and return on equity, strengths, weaknesses, opportunities, threats, and strategies. Porter's five forces model is applied to understand competition. The document also discusses Idea's advertising and promotion strategies.
Reliance Communication Sip presentationVicky Sharma
This document summarizes a presentation on Reliance Communication's market potential for telecom services in corporate regions of Pune, India. A study was conducted through surveys of 120 corporate customers across various areas of Pune. The findings showed that Vodafone and Airtel were the dominant players for voice, while Reliance, Vodafone and Tata dominated the data market. Recommendations included improving connectivity, resolving billing issues, enhancing after-sales service and focusing on regular corporate activities to understand customer pain points.
The document summarizes a study on customer preferences for Wi-Fi among youth and professionals in Cochin City, India. The study found that while internet usage is common, awareness of Wi-Fi was still low. Most respondents owned Wi-Fi-enabled devices and valued quality and speed over price. The document recommends the Wi-Fi provider advertise to increase awareness and offer demonstrations and initial discounts to attract customers in Cochin City.
Reliance Jio is a subsidiary of Reliance Industries Ltd. that launched 4G services in India in 2016. It disrupted the market by offering free data and voice services initially. This forced competitors to lower prices. Jio has over 400 million subscribers now and helped increase India's data usage six-fold. It aims to provide broadband access across India using its extensive fiber optic network and prepare the country for 5G. The telecom industry in India faces high competition but low threat of new entrants due to high costs. Reliance Jio has strengths in technology, brand, and network but also faces challenges around competition and regulatory changes.
This document presents a study on the market potential of Reliance Jio 4G services in Mumbai. The objectives are to identify ideal locations for network towers and areas for small cells, and to understand customer preferences for 4G services. The study uses a stratified random sample of 30 respondents in Badlapur East. Key findings indicate retailers are reluctant to sell Reliance services due to lower margins, and customers prefer other networks due to connectivity issues with Reliance. The conclusion is that improving existing 2G and 3G services is crucial for building a customer base for the new 4G network.
The document provides information about Reliance Jio, an Indian telecommunications company. Some key points:
- Jio was registered in 2007 and is a subsidiary of Reliance Industries. It launched 4G services in 2016 and crossed 50 million subscribers within 83 days.
- Jio owns spectrum bands and fiber infrastructure across India. Major tech companies like Meta and Google have invested in Jio.
- Jio launched various multimedia apps for services like music, movies, and payments. As of 2020, Jio had over 130 million subscribers and launched home broadband services.
The document is a major project report submitted by a student named Narender Singh Bhandari to fulfill requirements for a BBA program. The report examines customer satisfaction towards Airtel. It includes an executive summary that outlines Airtel's business operations and growth factors in India. It also provides details about Airtel's network infrastructure, services, and SWOT analysis. The report aims to understand customer psychology and buying behavior to help Airtel develop marketing strategies.
Indonesia is the 4th largest mobile market in the world with 278 million subscribers. It represents a rapid profit opportunity as users have skipped fixed connections and gone straight to mobile broadband. For operators to monetize the LTE opportunity, they must identify and segment business customers, change how they sell 4G by offering solutions, and enable technologies to sell 4G services. Optimizing the network for cost and performance is also important, such as bringing video streaming sources closer to customers through local caching to ensure high-speed delivery and a good customer experience on 4G.
Idea Cellular aims to become the market leader in the Indian telecom industry. It analyzes opportunities in the growing Indian market and competitive landscape. Idea's strategy focuses on expanding in rural areas through diverse tariff plans, experiential marketing, and outsourcing. It plans to convert 70% of its network to 3G and will evaluate 4G after 2016. In rural areas, Idea treats India as heterogeneous and uses a "sons of the soil" hiring strategy to employ local people to effectively cover villages.
This document provides a SWOT analysis of Reliance Jio Industries. It introduces the company and provides details on its strengths, weaknesses, opportunities, and threats. Some of Jio's key strengths include its use of an advanced 4G network, integration of technology companies, and strong branding strategies. Weaknesses include an inability to attract 2G users and occasional connectivity issues. Opportunities lie in expanding to foreign markets and supporting future 5G/6G technologies. Threats include potential loss of customers if prices increase or free offers end. In conclusion, Jio has seen strong growth through investments and marketing but faces challenges in maintaining customers and resolving disputes.
The telecommunications sector comprises companies that make communication possible on a global scale whether through the phone or Internet. These companies created the infrastructure that allows data to be sent anywhere in the world. The largest companies in the sector are wireless operators, satellite companies, cable companies and Internet service providers.
The document discusses Reliance Jio, including its history, vision, products and services like 4G broadband, LYF smartphones, and Jionet WiFi. It provides details on Jio's spectrum holdings, tariff plans with free voice calls, and goals of providing affordable digital connectivity and services across India as part of its vision. The growth of Jio within a short time period to over 18 crore subscribers is also mentioned.
Go To Market Strategy for Market Launching a new POS deviceSundar Raghavan
The intention of deck is to showcase the studies/findings conducted to launch a new smart POS terminal in the market – the distribution methods and pricing models. The deck assumes the smart POS terminal is already built and ready to launch.
Sip ppt on vodafone on internet lease line and tollfreeShashi Bhushan
This document presents a summer internship project on marketing research and strategies for Vodafone's internet lease line and toll free services. The project involved analyzing customer responses to and awareness of these services in Varanasi, India. Research methods included surveys and interviews with 35 corporate customers. Key findings were that most customers were unaware of these services but those using them found them beneficial. Recommendations included more extensive marketing to increase awareness and attractiveness of the services. The conclusion was that Vodafone has created a good image for these services but could further improve marketing communications to reach more customers.
This document presents a summer internship project on marketing research and strategies for Vodafone's internet lease line and toll free services. The project involved analyzing customer responses to and awareness of these services in Varanasi, India. Research methods included surveys and interviews with 35 corporate customers. Key findings were that most customers were unaware of these services but those using them found them beneficial. Recommendations included more extensive marketing to increase awareness and attractiveness of the services. The conclusion was that Vodafone has successfully captured market share through innovative strategies.
This document summarizes a project studying the real estate sector's buying behavior in telecommunications and the market penetration of wireless devices around Pune, India. The project involved collecting data through questionnaires with 50 real estate companies. Key findings include that speed and data plans play an important role in corporate decisions, and cheaper rental plans are important for small-to-medium real estate firms. Reliance was found to have a wide network but needs improved advertising, customer service and retention strategies.
2. SUMMER PROJECT REPORT
On
“ A Study to understand the market potential of Reliance Jio 4G services in Dahisar East Area of
Mumbai.”
Presented By:
Name: Sean Rodrigues
Roll No: 96 Year: 2015
Under the guidance of
Prof. Jackson John.
3. COMPANY PROFILE
• Reliance Communications owns and operates the world's largest next generation IP
enabled connectivity infrastructure which comprises 280,000 kilometres of fibre
optic cable systems in India, USA, Europe, Middle East and the Asia Pacific region.
• Reliance Group ranks among India's top private sector business houses in terms of
net worth.
• The Company has a good customer base.
• Reliance covers over 21,000 cities and towns and over 400,000 villages.(india)
• Reliance Jio is in process to set-up the 4G LTE infrastructure .
4. • RJIL is setting up reliable (4th generation) high speed internet connectivity, rich
communication services and various digital services on pan India basis in key
domains such as education, healthcare, security, financial services, government
citizen interfaces and entertainment.
5. RELIANCE JIO’S VISION
Reliance’s vision for India is that broadband and digital services will no longer be a
luxury item ,Rather convert it into a basic necessity that can be consumed in
abundance by consumers and small businesses .The initiatives are truly aligned with
the Government of India's ‘Digital India’ vision for our nation.
• Digital Healthcare
• Affordable Devices
• Jio Drive
• Digital Education
• Digital Currency
• Digital Entertainment and social connectivity
6. DRAWBACK OF EXISTING
SYSTEM.
• Deployment of 4G network in India is certainly not going to be easy as the telecom
operators face the challenge to launch a new network along with improving the
existing 2G and 3G networks in the country.
• Since Airtel will be the first to launch 4G services in India whereas reliance jio
plans to enter the market after a month,Airtel will already acquire a good customer
base.
• *since Reliance Jio is in a pre-launch phase it is very early to specify the
drawbacks.*
7. • Struggled to deliver quality.
• Airtel 4g is the only is the only major competition that Reliance Jio faces.
• 4G adoption is likely to get another boost from the low-cost/budget smartphones
supporting the network .
• Operators need to brace up to deliver hassle-free services to customers.
• Being the second largest mobile market in the world , Reliance Jio needs to
keep this in mind that they need to cater to a mass audience not only with a
good network but also LTE enabled handset options and various apps.
• Reliance Jio can likely have a triple approach of Voice(calls), TV and Boadband
Data focusing on full wallet share of subscribers.
Opportunity for development
8.
9. OBJECTIVES OF THE STUDY
• To identify the ideal points for Reliance tower installation in F ward.
• To find potential areas for small cell concept.
• To study and analyze the customer’s preference for 4G Services.
10. RESEARCH
METHODOLOGY
The study is exploratory in nature and structured questionnaire was used. Some
closed ended questions were also framed to validate the responses.
• Sampling technique - Stratified Random sampling.
• Sample size - 30 Respondents.
• Area Of Study - Dahisar East.
• Primary sources - Retailers and distributors of dahisar east.
11. SCOPE OF THE STUDY
1) Tower identification:
• To identify potential area’s with high density of network users.
• To identify alternate sites for the designated ideal point.
• To approach the society for permission and convince them to allow
reliance jio to set up a tower on top of their building which will serve as a
network enhancer for reliance’s upcoming 4g service.
2) Small cell concept
• To identify high footfall vicinity.
12. • To capture a large customer base.
• To encourage the customer to be a potential buyer by giving a trial of the
upcoming service.
3) Retailers :
• Be in good terms with the retailer .
• To cater to the retailers needs , which is indirectly catering to the need of the
customer.
• To provide special privileges to retailers who have a good customer base in a
area.
14. Interpretation:
• Dahisar and Borivali is an established market. Dahisar east carries out most of the
business in Mumbai in terms of sales of handsets.
• The Graph explains about the established market with 47% businesses are in the
category of above 3 years followed by 33% in between the range of 1 to 3 years.
15. 50%
17%
6%
27%
Q. What does the customer look for while selecting a network?
Good Connectivity Fast Speed internet After sales Service Prices
Interpretation:
• According to the retailers, about 50% of the customers prefer network with better
connectivity.
• Network is the essential part as through it internet speed is dependent.
• 27% of the retailers believe that the price affects the Consumers buying process.
• And the remaining 17% and 6% opted for fast speed internet and after sales services
respectively.
16. 37%
63%
Q. Do you sell Airtel 4G internet services/plans
Yes No
Interpretation:
• As 4g has recently entered the market, the retailers are reluctant to purchase the
plans.
• And 4g enabled phones are on the higher cost range, consumers and retailers prefer
purchasing 3g plans.
• According to the graphs, Nearly 63% retailers don’t sell 4g plans and the remaining
37% prefer selling them
17. 27%
73%
Q. Are you Aware about Reliance Jio's Jio chat app?
Yes No
Interpretation:
• As the Jio app was recently launched, the retailer wasn’t aware about the app.
• 73% weren’t aware about the app where as the remaining 27% already knew about the
app.
18. 10% 3%
57%
27%
3%
Q. If Reliance Jio Launches 4g internet plans/ Services how
likely are you to consider it?
Highly unlikely Unlikely Likely Highly likely Dont Know
Interpretation:
• As reliance and other companies are coming out with cheaper phones with 4g
enabled, 57% retailers are likely of selling the 4g services to the customers.
• 27% highly accepted to sell the reliance 4g plans.
19. 33%
60%
7%
Which network do you prefer?
Airtel Vodafone others
Interpretation:
• Vodafone has a very strong customer base in the market.
20. Q. WHAT DO YOU THINK SHOULD RELIANCE 4G OFFER TO
CUSTOMER WHICH OTHER SERVICE PROVIDERS ARE NOT
OFFERING?
0
1
2
3
4
5
6
7
8
9
better
connectivity
better scheme others no answer better network
coverage
Better after sales
service
Suggestion
21. LIMITATIONS
1) Tower identification :
• Difficult to contact the concerned person of the society
(chairman/secretary).
• Time constraint.
• Identity proof required (people had trust issues).
• Due to various news the customer were under a perception that a
tower emits harmful radiations that causes health issues.so the
customer was already in a negative mind-set
22. 2) Small cell concept :
• Time constraint with relation to setting up a meeting with the owner of
the concerned place.
• Important to approach the owner with the technician to gain more
brightness of how profitable setting up the small cell will be to him.
3) Retailers:
• Very crucial to make the retailer feel that he is important ,so constant
communication should be done on daily basis with the help of the
distributor.
23. RECOMMENDATIONS
1) Tower identification:
• Before approaching the society members while convincing them it would be
recommended to explain the members or the head of the society with interactive
techniques like videos and facts stating that the current towers do not emit harmful
radiations which is monitored by TRAI.
2) Small cell concept:
• Explain in detail about how profitable installing a small cell in their vicinity will be
24. 3) Retailers:
• Have a good relationship with the distributors.
• Increase their profit margin by a bit.
25. FINDINGS
• One of the major reason quite a lot retailers do not sell reliance services its because
they get less margin when compares to other network providers.
• Reliance needs to put a lot of effort into improving the connectivity issue that most
of the customers face.
26. CONCLUSION
Customers do not prefer reliance network therefore it will be a hard task to get a good
customer base for the 4G network , so it is very crucial to improve the image of the 2g
and 3g services available.