Our society is rapidly evolving towards being information driven. Pretty much every industry and line of business is confronted with increasing amounts of data and a push towards better decision taking. The domain of data governance has transformed into a much broader field of expertise that is about much more than being an honest broker focusing on better definitions and clarify ownership. The rapid adoption of analytics, increasing sets of data sources, HOV (harder to obtain value) data and compliance needs has resulted in mushrooming of often unrelated initiatives. The next generation of Information Governance needs to embrace these developments and use the domain experience to allow the convergence of the disparate initiatives and to use the energy and enable information centric organizations. •Setting the scene: Defining ‘Information Centric Organization’ •Positioning Information Governance in a CDO context: Information innovation as a driver •Drowning in the data lake or having a breach? Data Governance as a safeguard •Defining and selling the information strategy