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E market places

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Anne ndolo

This document discusses e-marketplaces and their components. It defines an e-marketplace as a marketplace where buyers and sellers exchange goods and services electronically. The key components of an e-marketplace include customers, sellers, products/services, and infrastructure to support the front-end and back-end business processes. The document also describes different types of e-marketplaces ranging from individual electronic storefronts to online malls and portals that bring together multiple buyers and sellers.

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E-Marketplaces - E-Commerce - Lecture Slides Fundamentals of E-Commerce Fakir Mohan University 10 pag. Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
E-Marketplaces: Structures, Mechanisms, Economics, and Impacts Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
E-Marketplaces • Markets (electronic or otherwise) have three main functions: 1. Matching buyers and sellers; 2. Facilitating the exchange of information, goods, services, and payments associated with market transactions; and 3. Providing an institutional infrastructure, such as a legal and regulatory framework, which enables the efficient functioning of the market. 2 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
E-Marketplaces • Electronic marketplaces (e-marketplaces or marketspaces), changed several of the processes used in trading and supply chains – Greater information richness – Lower information search costs for buyers – Diminished information asymmetry between sellers and buyers – Greater temporal separation between time of purchase and time of possession – Greater temporal proximity between time of purchase and time of possession – Ability of buyers and sellers to be in different locations 3 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
E-Marketplaces marketspace A marketplace in which sellers and buyers exchange goods and services for money (or for other goods and services), but do so electronically 4 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
E-Marketplaces • Marketspace components – Customers – Sellers – Products and services digital products Goods that can be transformed into digital format and delivered over the Internet – Infrastructure 5 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
E-Marketplaces • Marketspace components front end The portion of an e-seller’s business processes through which customers interact, including the seller’s portal, electronic catalogs, a shopping cart, a search engine, and a payment gateway back end The activities that support online order-taking. It includes fulfillment, inventory management, purchasing from suppliers, payment processing, packaging, and delivery 6 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
E-Marketplaces • Marketspace components intermediary A third party that operates between sellers and buyers. – Other business partners – Support services 7 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
Types of E-Marketplaces: From Storefronts to Portals • Electronic Storefronts storefront A single company’s Web site where products or services are sold • Most common mechanisms are a(n): – electronic catalog – search engine – electronic cart – e-auction facilities – payment gateway 8 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
Types of E-Marketplaces: From Storefronts to Portals e-mall (online mall) An online shopping center where many online stores are located • Types of Stores and Malls – General stores/malls – Specialized stores/malls – Regional versus global stores – Pure online organizations versus click-and-mortar stores 9 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
Types of E-Marketplaces: From Storefronts to Portals • Types of E-Marketplaces e-marketplace An online market, usually B2B, in which buyers and sellers exchange goods or services; the three types of e-marketplaces are private, public, and consortia private e-marketplaces Online markets owned by a single company; may be either sell-side or buy-side e-marketplaces. 10 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)

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E market places

  • 1. E-Marketplaces - E-Commerce - Lecture Slides Fundamentals of E-Commerce Fakir Mohan University 10 pag. Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 2. E-Marketplaces: Structures, Mechanisms, Economics, and Impacts Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 3. E-Marketplaces • Markets (electronic or otherwise) have three main functions: 1. Matching buyers and sellers; 2. Facilitating the exchange of information, goods, services, and payments associated with market transactions; and 3. Providing an institutional infrastructure, such as a legal and regulatory framework, which enables the efficient functioning of the market. 2 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 4. E-Marketplaces • Electronic marketplaces (e-marketplaces or marketspaces), changed several of the processes used in trading and supply chains – Greater information richness – Lower information search costs for buyers – Diminished information asymmetry between sellers and buyers – Greater temporal separation between time of purchase and time of possession – Greater temporal proximity between time of purchase and time of possession – Ability of buyers and sellers to be in different locations 3 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 5. E-Marketplaces marketspace A marketplace in which sellers and buyers exchange goods and services for money (or for other goods and services), but do so electronically 4 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 6. E-Marketplaces • Marketspace components – Customers – Sellers – Products and services digital products Goods that can be transformed into digital format and delivered over the Internet – Infrastructure 5 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 7. E-Marketplaces • Marketspace components front end The portion of an e-seller’s business processes through which customers interact, including the seller’s portal, electronic catalogs, a shopping cart, a search engine, and a payment gateway back end The activities that support online order-taking. It includes fulfillment, inventory management, purchasing from suppliers, payment processing, packaging, and delivery 6 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 8. E-Marketplaces • Marketspace components intermediary A third party that operates between sellers and buyers. – Other business partners – Support services 7 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 9. Types of E-Marketplaces: From Storefronts to Portals • Electronic Storefronts storefront A single company’s Web site where products or services are sold • Most common mechanisms are a(n): – electronic catalog – search engine – electronic cart – e-auction facilities – payment gateway 8 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 10. Types of E-Marketplaces: From Storefronts to Portals e-mall (online mall) An online shopping center where many online stores are located • Types of Stores and Malls – General stores/malls – Specialized stores/malls – Regional versus global stores – Pure online organizations versus click-and-mortar stores 9 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
  • 11. Types of E-Marketplaces: From Storefronts to Portals • Types of E-Marketplaces e-marketplace An online market, usually B2B, in which buyers and sellers exchange goods or services; the three types of e-marketplaces are private, public, and consortia private e-marketplaces Online markets owned by a single company; may be either sell-side or buy-side e-marketplaces. 10 Docsity.com Document shared on www.docsity.com Downloaded by: anne-atieno-ndolo (onoka08@yahoo.com)
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