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A Walk in Their Shoes
Angie Verros Shelley Trout
With: Moderated by:
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www.recruitingbrief.com/webinar-series/hiring-in-a-candidate-driven-market
www.humanresourcestoday.com/webinar-series/hiring-in-a-candidate-driven-market
About Angie Verros
Hello! I am the founder of Vaia Talent and former talent acquisition leader at high growth organizations in Chicago. I
am a passionate, strategic and innovative talent acquisition leader. With a unique combination of successful recruiting
leadership coupled with talent brand and operations experience, I have an impeccable work ethic and proven track
record of success in identifying, recruiting and hiring outstanding talent. I have experience in fast-paced
entrepreneurial and start-up environments, and I excel at designing and implementing recruiting programs to build
social and brand awareness.
In my 13+ year career in the recruiting space, I have been responsible for managing and executing overall company
talent acquisition strategy to meet firms’ high growth people needs, improve policies, procedures and tools for effective
and seamless candidate sourcing. I have also led employment branding and social recruiting efforts to create
candidate awareness and engagement.
On a personal note, I enjoy traveling to Greece and spending time with my beautiful daughter and husband while
listening to Duran Duran tunes.
About Shelley Trout
Shelley went to UC Berkeley and majored in Anthropology & Archaeology. After working at the Center of Digital
Archaeology, she became fascinated with digital representations of personality and culture, and now leads Webinar
Production at Aggregage, providing some of the most interesting thought-leaders across a wide variety of industries with
a space to celebrate the diversity, depth, and experience of their professional cultures, personalities, and passions.
4
A Little Fun Goes A Long Way
A Walk in Their Shoes
5
Exciting Journey
6
The War For Talent Is Hotter
Than Ever Before
A Walk in Their Shoes
7
So, How Do We Stand Out?
A Walk in Their Shoes
8A Walk in Their Shoes
It Starts With The Recruiter
About Me
10
In Their Shoes…
A Walk in Their Shoes
11A Walk in Their Shoes
12A Walk in Their Shoes
First Impressions Are Everything
13A Walk in Their Shoes
Welcome to the Yelp Generation
14A Walk in Their Shoes
How Do We Stand Out?
15A Walk in Their Shoes
Candidate Experience
• Apply process
• Timely recruiter response
• Interview scheduling
• Timely feedback after interviews
• Offer
• Rejection
• Onboarding
Messaging
17A Walk in Their Shoes
Subject Lines
• 33% of email recipients open emails
based only on subject line
• 69% of email recipients report spam
based only on subject line
• 22% are more likely to respond to
personalized messages
• 40% of emails are opened on mobile first
– average screen fits 4-7 words
• 22% higher open rate with subject lines
that create urgency or exclusivity
Source: Hubspot
18A Walk in Their Shoes
19A Walk in Their Shoes
20A Walk in Their Shoes
21A Walk in Their Shoes
• Understand what it’s like to be constantly pursued by recruiters
• Understand why candidates don’t respond to recruiter emails
• Be a human first, then a recruiter
• Treat them as a person first, then a potential candidate
• Take a moment to see things from their perspective
• Take the time to actually read their profile
• Do not use the words “job opportunity”
• Find out what they want
Be Human
Keep It Real
Keep It Entertaining & Funny
Keep It Unique
Rejection. Tell Them!
We. Are. Not. Robots
27
Q&A
Shelley Trout
With: Moderated by:
Founder, Vaia Talent
Linkedin page: /linkedin.com/in/averros/
Twitter ID: @angieverros
Website: www.vaia.io
Producer, Aggregage
Linkedin page: /in/shelleytrout/
Twitter ID: @hrposts / @recruitingbrief
Website: www.aggregage.com
Angie Verros
www.recruitingbrief.com/webinar-series/hiring-in-a-candidate-driven-market
www.humanresourcestoday.com/webinar-series/hiring-in-a-candidate-driven-market

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Hiring in a Candidate Driven Market: A Walk in Their Shoes

  • 1. A Walk in Their Shoes Angie Verros Shelley Trout With: Moderated by: TO USE YOUR COMPUTER'S AUDIO: When the webinar begins, you will be connected to audio using your computer's microphone and speakers (VoIP). A headset is recommended. Webinar will begin: 11:00 am, PDT TO USE YOUR TELEPHONE: If you prefer to use your phone, you must select "Use Telephone" after joining the webinar and call in using the numbers below. United States: +1 (631) 992-3221 Access Code: 735-860-740 Audio PIN: Shown after joining the webinar --OR--
  • 2. 2 Click on the Questions panel to interact with the presenters www.recruitingbrief.com/webinar-series/hiring-in-a-candidate-driven-market www.humanresourcestoday.com/webinar-series/hiring-in-a-candidate-driven-market
  • 3. About Angie Verros Hello! I am the founder of Vaia Talent and former talent acquisition leader at high growth organizations in Chicago. I am a passionate, strategic and innovative talent acquisition leader. With a unique combination of successful recruiting leadership coupled with talent brand and operations experience, I have an impeccable work ethic and proven track record of success in identifying, recruiting and hiring outstanding talent. I have experience in fast-paced entrepreneurial and start-up environments, and I excel at designing and implementing recruiting programs to build social and brand awareness. In my 13+ year career in the recruiting space, I have been responsible for managing and executing overall company talent acquisition strategy to meet firms’ high growth people needs, improve policies, procedures and tools for effective and seamless candidate sourcing. I have also led employment branding and social recruiting efforts to create candidate awareness and engagement. On a personal note, I enjoy traveling to Greece and spending time with my beautiful daughter and husband while listening to Duran Duran tunes. About Shelley Trout Shelley went to UC Berkeley and majored in Anthropology & Archaeology. After working at the Center of Digital Archaeology, she became fascinated with digital representations of personality and culture, and now leads Webinar Production at Aggregage, providing some of the most interesting thought-leaders across a wide variety of industries with a space to celebrate the diversity, depth, and experience of their professional cultures, personalities, and passions.
  • 4. 4 A Little Fun Goes A Long Way A Walk in Their Shoes
  • 6. 6 The War For Talent Is Hotter Than Ever Before A Walk in Their Shoes
  • 7. 7 So, How Do We Stand Out? A Walk in Their Shoes
  • 8. 8A Walk in Their Shoes It Starts With The Recruiter
  • 10. 10 In Their Shoes… A Walk in Their Shoes
  • 11. 11A Walk in Their Shoes
  • 12. 12A Walk in Their Shoes First Impressions Are Everything
  • 13. 13A Walk in Their Shoes Welcome to the Yelp Generation
  • 14. 14A Walk in Their Shoes How Do We Stand Out?
  • 15. 15A Walk in Their Shoes Candidate Experience • Apply process • Timely recruiter response • Interview scheduling • Timely feedback after interviews • Offer • Rejection • Onboarding
  • 17. 17A Walk in Their Shoes Subject Lines • 33% of email recipients open emails based only on subject line • 69% of email recipients report spam based only on subject line • 22% are more likely to respond to personalized messages • 40% of emails are opened on mobile first – average screen fits 4-7 words • 22% higher open rate with subject lines that create urgency or exclusivity Source: Hubspot
  • 18. 18A Walk in Their Shoes
  • 19. 19A Walk in Their Shoes
  • 20. 20A Walk in Their Shoes
  • 21. 21A Walk in Their Shoes • Understand what it’s like to be constantly pursued by recruiters • Understand why candidates don’t respond to recruiter emails • Be a human first, then a recruiter • Treat them as a person first, then a potential candidate • Take a moment to see things from their perspective • Take the time to actually read their profile • Do not use the words “job opportunity” • Find out what they want Be Human
  • 26. We. Are. Not. Robots
  • 27. 27 Q&A Shelley Trout With: Moderated by: Founder, Vaia Talent Linkedin page: /linkedin.com/in/averros/ Twitter ID: @angieverros Website: www.vaia.io Producer, Aggregage Linkedin page: /in/shelleytrout/ Twitter ID: @hrposts / @recruitingbrief Website: www.aggregage.com Angie Verros www.recruitingbrief.com/webinar-series/hiring-in-a-candidate-driven-market www.humanresourcestoday.com/webinar-series/hiring-in-a-candidate-driven-market
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