Creating Career Success: A Flexible Plan for the World of Work

Creating Career Success:
A Flexible Plan for the World of Work
Fabricant, Miller, and Stark, 1st Edition
A complete career book and
program to help you create
opportunity and a rewarding
career in today’s rapidly changing,
competitive, global economy.

Brings real-world concepts to life
with tools and strategies to help
students create a self-directed,
flexible plan for their own career
success.
• Fully integrated, research-based self-assessment
instruments
• Thought-provoking insights from current
research and today’s headlines and best-selling
authors
• Strategies for using the latest technology
and succeeding in a competitive, global
economy

Praise for Creating Career Success
"This text addresses the current need for students to take responsibility,
be flexible and adaptable, and be engaged in every step of their career.”
— James Rubin, Paradise Valley Community College
"I LOVE the details that you have written in the cover letters and resumes. I really like the idea that you included several
examples that would cover the wide range of students (ages 16-61) that I have in my classes. In the past, I have always shown
them an example of my CV so they would know what one looks like. You have provided that in the text. This is an excellent,
well done chapter. BRAVO!” — Victoria Basnett, St. Johns River State College
"I like the career profiles with the question and answer format. What really makes this stand-out is the feedback that is
included from the employers.” — Victoria Basnett, St. Johns River State College
"These real world snapshots of employee and employer are indispensable. Outstanding!” — Doris Haugen, Judson University
"My favorite feature is the Journaling Exercise. It teaches students how to creatively write and view their lives and allows
them to think outside the box which often leads to new career discoveries! In my experience, students often keep
journals even when they are done with the class. Some have obtained jobs through journaling.”
— Pam Zuckerman, Fashion Institute of Technology, State University of New York
"Students have heard much on globalization but for many, it is just another word. What is contained in the chapters I
read reveals applicable information that discusses pertinent issues of diversity and its place in the larger world of work.”
— Jeanne Kempiak, College of DuPage
"Wow, this is everything we want in a text and more!... I think the areas on self-assessment are really great
because this shows students they need to get to know themselves before knowing how to proceed professionally.”
— Kara Becker, LIM College

Authorship
Francine Fabricant
MA, EdM, Teachers College,
Columbia University
Jennifer Miller
MBA, Binghamton University
MSED, Hunter College, CUNY
Fashion Institute of Technology,
State University of New York
Debra J. Stark
MA, Ramapo College of
New Jersey
Ramapo College of New Jersey
Photos by Rick Bard © 2012

A Step-By-Step Approach
Section 1 Know Yourself
• Values, Skills, Preferences/Interests
• Integrated assessment tools (MBTI,
Holland Codes, more)
• Develop a plan of analysis
Section 2 Explore Your Options
• Career Exploration, Relationships,
Decision-Making
• Tech-savvy strategies for researching
career fields & using social media
• Shift from a plan of analysis to a plan of
action
Section 3 Market Yourself
• Job Search Tools (Resume, Cover Letter,
Elevator Pitch, More), Job Search Skills,
Career Management
• Online job search strategies and resources
• Complete a plan of action

Materials to Support Your Course
Instructor Companion Site
• Instructor Resource Manual
• Sample Syllabi (3 point & 1 point courses)
• Suggestions for Online & Hybrid Courses
• Icebreakers & Group Activities
• Recommended YouTube Videos, TedTalks,
& more
• Suggestions for Guest Speakers
• Tips for Grading and Course Projects
PowerPoint Slides
• Ready-to-use slides for each chapter
• Images & Graphics to Enhance
Discussions
• Choose from all chapter topics to create a
presentation that reflects your teaching
plan for each class session
Tools for a Career Portfolio
• Career Portfolio checklist
• Sample Resumes, Cover Letters, and more
• Online Career Portfolio Sample

Current Topics
Current ideas taken straight from the
headlines …
• Ideas from best-selling books, blogs and
popular media
• Thought-provoking research from a variety
of sources, including the Bureau of Labor
Statistics, Pew Research Center,
newspapers, and academic literature
• The latest ideas and insights shared by the
authors on Facebook and Twitter
• New, original articles by the authors on
their own blog

Feature: Tech Savvy
Technology skills are critical for
today’s career success
Tech Savvy explores:
• Social Media Sites such as Facebook,
Twitter, LinkedIn, and more
• Digital Literacy
• Information Overload
• Building Relationships Online
• Personal Branding Through Blogs &
Social Media
• Online Behavior
• Sending Your Resume and Cover
Letter Online
• Technology and the Job Search

Feature: Career Profile
Career Profile:
Meet Real People & Their Supervisors
Career Profile—Case Study:
Realistic Case Studies & Targeted Job
Search Materials
• Meet real students and recent
graduates, and hear about their career
experiences, exploration, and decisions
• Meet their employers, and learn why
they were hired and what makes them
stand out
• Explore case studies filled with real-world
challenges
• Chapter 8: Tools includes a complete
job search package that corresponds
with the case studies in each chapter.
Filled with targeted job listings,
resumes, cover letters, more!

Feature: Career Journal
Career Journals give students
an opportunity to connect
with the chapter content
• Allows students to react to the
content
• Gives students a chance to reflect
• Helps students personalize the
content
• Gives students a place to write
their thoughts and feelings
• Can be a source of reflection in
the years to come

Feature: Work With Awareness
The latest research about current
topics comes to life in this feature,
full of ideas and strategies
Work With Awareness covers:
• Proactive Behavior
• Overcoming Failure
• Corporate Social Responsibility
• Sustainability and Green Careers
• Volunteering
• Considering a Gap Year
• Wellness and Positive Psychology
• Lifelong Learning

Feature: Embracing Differences
Learning to succeed in a diverse,
global economy is a vital skill for
students entering the workforce
Embracing Differences helps
students explore concepts such as:
• Today’s Diverse Workforce
• Stereotype Threat
• Cultural Values
• Disclosing a Disability
• Cultural Differences in Job Search
Materials
• Discrimination & Affirmative Action
• Harassment

Feature: Your Flexible Plan
It is possible for your students to
look at an unpredictable world and
feel confident about their career
potential.
In every chapter, students will create
a flexible plan for their career:
• Each chapter ends with a Plan of
Analysis or Plan of Action
• Flexible plans help students analyze
information, define personal goals,
and commit to next steps
• Self-directed planning prepares
students for self-assessment, career
exploration, decision-making, and self-marketing
in the years to come

Custom Solutions
Course materials aligned with the way you
teach? It's possible with custom solutions
that deliver the content you want in your
preferred style and format.
Maximize learner engagement
• Rearrange and/or remove digital and print
content to accommodate for your course needs
• Combine content from multiple sources
• Integrate supplements
• Simplify access to digital resources
• Add your own personalized content such as
handouts, articles, or exercises (and a custom
cover) to make the course truly your own!

Available Resources:
CourseMate offers a complete
online interactive teaching
experience
• Interactive teaching and learning
tools, including quizzes, flashcards,
videos and more
• Integrated eBook, complete with
highlighting, note-taking, and an
interactive glossary
• Engagement Tracker monitors student
preparation and engagement and
allows instructors to easily plan
intervention for at-risk students

Available Resources:
CareerTransitions
Career Transitions can
help your students
make the most of their
job search and career
exploration efforts
The site is organized by
resources to help students
find a new job or discover a
new career.

Engaging With You …
It takes more than textbooks to engage a
classroom full of students — and Cengage
Learning Engagement Services is here to help.
Whether it's finding a digital solution,
customizing your course materials, or learning
the latest classroom strategies, count on us
every time.

Creating Career Success: A Flexible Plan for the World of Work

Creating Career Success: A Flexible Plan for the World of Work

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Creating Career Success: A Flexible Plan for the World of Work