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Instructional Design &
Learning Design
…what, how and why we might
care
Intentions
• What is instructional design? …learning
design? What’s the difference?
• How do we approach either/both of these
activities?
• Why does it matter?
Instructional Design
From Wikipedia…
… the practice of maximizing the
effectiveness, efficiency and appeal of
instruction and other learning experiences.
What is instruction and why would I design
it?
Instruction: Key ideas
• Instruction is a key feature of formal
education
• Instruction implies telling, direction,
authority; information flows from experts to
novices
• Instruction is meant to produce some
response from students…we hope this
leads to ‘learning’ …though we mightn’t be
sure what ‘learning’ is
Instructional Design
• A (formal) systematic approach to creating
instructional situations
– Systems imply structure (and control)
– May be limiting/restrictive
• *Intended* to support learning, but may
not always realise that goal
• Considers the needs of a variety of
stakeholders, including institutions
ID: Three broad steps
• Identifying the outcomes of the instruction
…and the needs of the stakeholders
• Developing the instruction process
• Evaluating the effectiveness of the
instruction process …and improving the
design
ADDIE
• Analysis
• Design
• Development
• Implementation
• Evaluation
What about ‘learning design’?
**if instruction represents a form of delivery,
and
**if we are beyond (mere) delivery,
then
we have reached a stage where we are
beyond instruction
(Sims, 2006)
Side by side…
Instructional design
• Focus on ‘instruction’,
often as ‘transmission
• Delivering content
• Design centres on
selection and
sequencing of content
• Designs may be
broad, systemic, e.g.
whole courses
Learning Design
• Focus on ‘learning’,
usually as ‘activity’
• Promoting Activity
• Design centres on
what people do
• Designs are often
local, situated, e.g.
units, tasks, projects
Shifting the focus to learning
• Instruction and learning are not exclusive
of one another
• Learning design can/does take place
within instructional design
• Designing courses involves trades-
offs…esp. when ‘content is king’…but its
important to keep learning ‘in the frame’
Learning Design
• Focus on ‘learning’:
– Learner attributes
– Learner experience
– Learning Situations
– Learner activity
– ‘Teaching’ as something other than
‘transmission’
Some key questions
How do people learn?
• What activities are involved in learning?
• How is learning (helped, supported,
facilitated, enhanced)?
• How do we know learning has taken
place?
How do we design ‘for learning’?
Conceptualise ‘learning’ within a
course
• The overall system
– Pedagogy, from theory to practice
– Context
– Learners and what they do
• A learning process (course design)
• Breaking down the process
• Focus on task, activity (task design)
Process timeline
Other representations (conceptual)
What are we asking learners to do?
Learner activity within the design
• Contact time
Traditionally ‘in class’ time, but also time spent in
contact with teaching/support staff
• Directed activity
The things learners are asked to do (e.g.
‘respond to this question in the online forum’)
• Independent activity
The things learners do on their own in order to
meet the requirements of the course (e.g.
consult a librarian about APA referencing
conventions)
Task Design
• What are the intentions of the task?
– What do learners need to do to meet those
intentions?
• What are learners being asked to do as part of
the task? (and why would they?)
• What infrastructure supports the intended
activity:
– Roles?
– Rules, process and procedure?
– Tools?
…according to CADeL..
Problem-centered:
… solving real-world problems.
Activation:
… existing knowledge is activated as a foundation for
new knowledge.
Demonstration:
… the instruction demonstrates what is to be learned
and when new knowledge is demonstrated to the learner.
Application:
… learners are required to apply their new knowledge or
skill to solve problems.
Integration:
… learners are encouraged to integrate (transfer) the
new knowledge or skill into their everyday life.
What does a learning task look
like?
Pitfalls
• Ignoring the front end…do your analysis
• Having no idea what ‘learning’ means to
the students who have to complete the
paper/programme
• Asking learners to take anything but the
shortest route between here and there
• Losing sight of what learners are being
asked to do (and how long it takes to do it)

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Instructional Design & Learning Design.ppt

  • 1. Instructional Design & Learning Design …what, how and why we might care
  • 2. Intentions • What is instructional design? …learning design? What’s the difference? • How do we approach either/both of these activities? • Why does it matter?
  • 3. Instructional Design From Wikipedia… … the practice of maximizing the effectiveness, efficiency and appeal of instruction and other learning experiences.
  • 4. What is instruction and why would I design it?
  • 5. Instruction: Key ideas • Instruction is a key feature of formal education • Instruction implies telling, direction, authority; information flows from experts to novices • Instruction is meant to produce some response from students…we hope this leads to ‘learning’ …though we mightn’t be sure what ‘learning’ is
  • 6. Instructional Design • A (formal) systematic approach to creating instructional situations – Systems imply structure (and control) – May be limiting/restrictive • *Intended* to support learning, but may not always realise that goal • Considers the needs of a variety of stakeholders, including institutions
  • 7. ID: Three broad steps • Identifying the outcomes of the instruction …and the needs of the stakeholders • Developing the instruction process • Evaluating the effectiveness of the instruction process …and improving the design
  • 8. ADDIE • Analysis • Design • Development • Implementation • Evaluation
  • 9.
  • 10. What about ‘learning design’? **if instruction represents a form of delivery, and **if we are beyond (mere) delivery, then we have reached a stage where we are beyond instruction (Sims, 2006)
  • 11. Side by side… Instructional design • Focus on ‘instruction’, often as ‘transmission • Delivering content • Design centres on selection and sequencing of content • Designs may be broad, systemic, e.g. whole courses Learning Design • Focus on ‘learning’, usually as ‘activity’ • Promoting Activity • Design centres on what people do • Designs are often local, situated, e.g. units, tasks, projects
  • 12. Shifting the focus to learning • Instruction and learning are not exclusive of one another • Learning design can/does take place within instructional design • Designing courses involves trades- offs…esp. when ‘content is king’…but its important to keep learning ‘in the frame’
  • 13. Learning Design • Focus on ‘learning’: – Learner attributes – Learner experience – Learning Situations – Learner activity – ‘Teaching’ as something other than ‘transmission’
  • 14. Some key questions How do people learn? • What activities are involved in learning? • How is learning (helped, supported, facilitated, enhanced)? • How do we know learning has taken place? How do we design ‘for learning’?
  • 15. Conceptualise ‘learning’ within a course • The overall system – Pedagogy, from theory to practice – Context – Learners and what they do • A learning process (course design) • Breaking down the process • Focus on task, activity (task design)
  • 16.
  • 19. What are we asking learners to do?
  • 20. Learner activity within the design • Contact time Traditionally ‘in class’ time, but also time spent in contact with teaching/support staff • Directed activity The things learners are asked to do (e.g. ‘respond to this question in the online forum’) • Independent activity The things learners do on their own in order to meet the requirements of the course (e.g. consult a librarian about APA referencing conventions)
  • 21. Task Design • What are the intentions of the task? – What do learners need to do to meet those intentions? • What are learners being asked to do as part of the task? (and why would they?) • What infrastructure supports the intended activity: – Roles? – Rules, process and procedure? – Tools?
  • 22. …according to CADeL.. Problem-centered: … solving real-world problems. Activation: … existing knowledge is activated as a foundation for new knowledge. Demonstration: … the instruction demonstrates what is to be learned and when new knowledge is demonstrated to the learner. Application: … learners are required to apply their new knowledge or skill to solve problems. Integration: … learners are encouraged to integrate (transfer) the new knowledge or skill into their everyday life.
  • 23. What does a learning task look like?
  • 24. Pitfalls • Ignoring the front end…do your analysis • Having no idea what ‘learning’ means to the students who have to complete the paper/programme • Asking learners to take anything but the shortest route between here and there • Losing sight of what learners are being asked to do (and how long it takes to do it)
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