This document provides an overview of an interactive advertising course. It includes: 1) An introduction to interactive advertising, which utilizes various digital media like the internet, mobile devices, and interactive TV to promote products online and offline. 2) A list of the instructor's qualifications and experience in digital marketing roles. 3) An outline of the course content, assignments, and grading breakdown, including projects focused on creating online media campaigns and digital marketing strategies. 4) Various examples and case studies about how brands are using digital marketing techniques like social media, video, and mobile to engage consumers and tell brand stories in new ways.