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雅虎竞拍
煤炉代买
paypay商城
乐天二手
日本亚马逊
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ZOZOTOWN
This document discusses marketing research and its tools and types. It introduces marketing research and its broader views, then discusses the common tools used, including market research, sales-based research, and advertising research. It also outlines the main types of marketing research and models used, including researching products, prices, promotion, place, and people. Finally, it provides the basic steps in conducting marketing research as pointing out the research problem, being consumer oriented, having a clear orientation, and using the proper research tools.
