The future of business intelligence

The future
of business
intelligence.
Where is business intelligence
heading?

BI as it
will be.
THE FUTURE
2020.

Did you miss
something?
BEFORE WE START
.
Click on the images to learn more about the past and present of BI.

The
Future.
THE PAST
We’ve now explained
some of the challenges
and opportunities that
can arise from business
intelligence software. In this
presentation, we discuss
how business intelligence
software may evolve.
THE FUTURE

CloudBIdeliversbusiness
intelligencecapabilitiesas
aserviceusingcloudbased
architectureatalowercost,
yetwithfasterdeployment
andflexibility.
While most BI tools traditionally were hosted
on premise, the increased demand for tools
and data anytime and anywhere has led to
Cloud BI increasing in popularity.
What is
cloud BI.
THE FUTURE

Despitethelikelihoodof
higheruseradoption,the
industryanalystGartner
statesthatopinionisspliton
whetherbusinessleadersare
comfortableholdingsensitive
businessdatainthecloud.
We believe that cloud business intelligence
is set to become far more popular as
security improves and CIOs see the value
on moving data to the cloud.
Wider use
of cloud BI.
THE FUTURE

Collaboration through
business intelligence tools
has evolved greatly over the
past few years.
Collaboration means different things
to different people.
For some, it is about emailing reports,
adding notes and annotations against
reports as well as storyboarding. It can tie
in strongly with business benefits as staff
are not just analyzing the data, they are
using the data to increase business value.
We believe collaboration will become far
more prominent in the years to come.
Collaboration.
THE FUTURE
“A collaborative organization
unlocksthepotential,capacity
and knowledge of every
employee,therebygenerating
value,innovationandimproving
productivity in its workplace.”
- Deloitte Access Economics

Advanced and predictive
analytics allow a business
to use past data to predict
the likelihood of future
actions by consumers.
Advanced/
predictive
analytics.
THE FUTURE
They can be used to carry out a shopping
basket analysis for retail or for profit
optimization (sell the right products at
the right price to the right people).

A behavioral analysis through
predictive analytics can
reveal the behavior you can
expect from your customers.
You can predict actions such as:
• when you can next expect them to visit
your place of business
• why haven’t they visited, how can you
draw them there, and
• why do they visit your business.
Advanced/
predictive
analytics.
THE FUTURE

Advanced/
predictive
analytics.
Advanced and predictive
analytics is about
combining a massive set of
data to predict the behavior
of customers and future
usage through BI tools is
likely to increase rapidly.
THE FUTURE

The online retailer Amazon
understood the value of
capturing and analyzing
customer interactions on
theirwebsiteanddeveloped
their recommendation
engine to make tailored
suggestions to consumers.
THE FUTURE
Big data.
As a result, 35% of Amazon’s sales are
through product recommendations
which are made by analyzing large
datasets or big data.
Astechnologyevolves,more
businesseswillbeableto
applybigdatatechniquesand
analyzetransactionsthrough
businessintelligenceplatforms.

The amount of data is
doubling in size every two years.
In a fast paced business, BI tools will enable decisions to be made
as soon as the information enters
the enterprise.
Information that is valuable to an end user will be automatically
highlighted and the BI platform will help the user
drill into the data and direct their
attention to what is important.
Rely on the application to
find in the moment changes.
THE FUTURE

Relyonthe
applicationto
findinthe
momentchanges.
BI tools will soon draw from
billions of rows of data
(deep data sets).
These data sets will potentially have
thousands of attributes to draw and
present insights from.
The BI tool will also be able to learn the
type of insights that are or are not relevant
to its user.
THE FUTURE

THE FUTURE
Relyonthe
applicationto
findinthe
momentchanges.
Machine learning and
automated data modelling
will identify unusual
patterns, correlations or
trends and signal an alert
to decision makers.

Conclusion.
THE FUTURE
THE PRESENT
THE PAST
Business intelligence has evolved greatly since its origins in 1800s
since Florence Nightingale pioneered the use of applied statistics
and created visual ways of displaying data BI used to be IT led and it
often took 6-12 months for IT to be introduced into an organization.
In the future, collaboration and cloud BI are set to be embraced
by more organizations and applications in the future could detect
anomalies and changes before a human.
Today, BI is department led and it is not unusual to have far more
users accessing data on a daily basis.

Visit our website:
www.phocassoftware.com
or contact us directly:
UK/Europe: +44 1865 364 103
Asia/Pacific: +61 2 6369 9900
North America: +1 877 387 4004
Email: marketing@phocassoftware.com
Get in touch.
CONTACT
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