This document summarizes a webinar about email marketing tactics for the razor subscription business 800razors.com. It features presentations from 800razors.com CEO Phil Masiello, Windsor Circle Partner Marketing Manager Caroline Riddle, and WhatCounts Director of Customer Success Matthew Ramos. Key points discussed include 800razors.com's acquisition and retention tactics like welcome series, refer-a-friend campaigns, and replenishment automation. Presenters also share statistics on campaign performance and how personalized email programs have increased customer lifetime value for 800razors.com.