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INFORMATION
GATHERING
INTERVIEWS
WITHEXPERTSIN
ONE'SDISCIPLINE
After the lesson, the learner
should be able to:
writes interview questions; and
conducts and record an interview.
WHAT IS AN INTERVIEW?
INTERVIEW
It is a conversation between two or
more people (the interviewer and
interviewee) where questions are
by the interviewer to obtain
information from the interviewee.
Interviews can be divided into two
rough types: interviews of
assessment and interviews for
information.
The interview is the primary technique for information
gathering during the systems analysis phases of a development
project. It is a skill which must be mastered by every analyst. The
interviewing skills of the analyst determine what information is
gathered, and the quality and depth of that information.
Interviewing, observation, and research are the primary tools of the
analyst.
The interview is a specific form of meeting or conference,
and is usually limited to two persons, the interviewer and the
interviewee. In special circumstances there may be more than one
interviewer or more than one interviewee in attendance. In these
case there should still be one primary interviewer and one primary
interviewee.
WHAT ARE THE
GOALS OF THE INTERVIEW?
At each level,
each phase,
and with each
interviewee,
an interview
may be
conducted to:
Gather information on the company
Gather information on the function
Gather information on processes or activities
Uncover problems
Conduct a needs determination
Verification of previously gathered facts
Gather opinions or viewpoints
Provide information
Obtain leads for further interviews
Types of
Interviews
A. General
This is a one-on-
one interview
involving a reporter
and an individual
involved in a
specific event or
issue.
B. Talk Show
C. Ambush
This type of “on-the-
run”, unanticipated
interview usually is
related to some major
issue or controversial
event.
D. Remote
It involves the interviewee in one
location (such as on the ship’s pier)
and the interviewer is in the
studio asking questions.
The interviewee has an earplug to
hear the questions. The main
drawback to this interview is the
distraction and confusion the audio
feedback makes in the earplug.
E. Edited
As you already knew, any interview, whether it
is to be print, radio or television, may be
edited if it is not done live. The problem with
the edited interview is that an answer may be
edited out of context. One answer to this
problem is to have command personnel only
appear on live radio or television shows.
However, even a live interview can be stage-
managed by the host. The best advice about
this interview is that you know the people
are dealing with.
INTERVIEWING COMPONENTS
The interview process itself consists of a numbers of parts:
Selection of the
interviewee and
scheduling time for
the interview
Preparation of
interview questions,
or script
The interview itself
Documentation of the
facts and information
gathered during the
interview
Review of the
interview write up
with the interviewee
Correction of the
write up, sign-off, and
filing
INTERVIEWIN
G GUIDELINES
Since each interview is in fact a personal exchange
of information between two personalities, a set of
guidelines for the interviewer should be established to
ensure that nothing interferes with the stated goal,
gathering complete, accurate information.
The interview is not an adversary relationship; instead, it
should be a conversation. Above all it is a process, and
like most processes it has certain rules and guidelines
which should be followed.
1. First and foremost, establish the tone of the interview.
2. Let the interviewee know the reason for the interview and why he or she was selected to
be interviewed.
3. Stress that the interviewee's knowledge and opinions are important and will aid in the
analysis process.
4. Gain the interviewee's trust and cooperation early on and maintain it throughout.
5. Establish what will happen to the information gathered.
6. Determine any areas of confidentiality or restricted information.
7. Let the interviewee know that candor and honesty will be valued and that nothing will be
published or passed on until it has been reviewed and verified by the interviewee.
8. Firmly establish that there are no negative consequences to being interviewed.
INTERVIEWING GUIDELINES
DOs of Interviewing
1. Do ask questions which start with who, what, where,
when, why, and how, where possible.
2. Do ask both open and closed questions.
3. Do verify understanding through probing and
confirming questions.
4. Do avoid confrontation.
5. Do act in a friendly but professional manner.
6. Do listen actively.
7. Do take notes, but do not be obtrusive about it.
DOs of Interviewing
8. Do let the interviewee do most of the talking
9. Do establish rapport early and maintain it.
10. Do maintain control over the subject matter.
11. Do establish a time frame for the interview and
stick to it.
12. Do conclude positively.
13. Do allow for follow-up or clarification interviews later.
14. Be polite and courteous.
DON’Ts of Interviewing
1. Do not assume anything.
2. Do not form pre-judgments.
3. Do not interrupt.
4. Do not go off on tangents.
THE NEED FOR
DOCUMENTATION
Functions of Documentation
Documentation serves to clarify understanding, and perhaps most important, it provides the audit trail of the
analyst. That is, it creates the records which can be referred to at some later date and which serve as the basis for
future work and decisions.
Good documentation precludes the need to return to the interviewee for a repetition of ground previously
covered. Good documentation can be reviewed over and over until adequate understanding is achieved.
Documentation is tedious and sometimes boring. But it is also vital. Good documentation allows other analysts
and the analyst's successors to pick up where the first left off, should he or she be reassigned.
Most important, the finalized documentation serves as a contract between the user and the data processing
developer.
The document becomes, in effect, a statement of the work to be performed. The time to modify and change it is
before the work begins; afterward it may be too late.
ASKING INTERVIEW
QUESTIONS
AS AN INTERVIEWER, YOU
SHOULD
• spend considerable time preparing for an interview
• immerse yourself in the subject that will be discussed
• research your guests’ backstory, credentials and viewpoint
• when formulating interview questions, start with who,
what, when and how questions and then probe deeper
• move from general questions to specifics
• be creative in how you ask questions
Example:
Tell me about your campaign to save the rare Asian
unicorn.
What led to your interest in saving this endangered
species?
Why is this creature called a unicorn even though it has
two long horns?
Species are being lost every day. Why should we care if
the Asian unicorn goes extinct?
9 Tips on
Conducting
Great
Interviews
• Start slow, safe and personal.
• Coax, don't hammer.
• Make some questions open ended.
• Ask what you don't know.
• Let the interviewees wander a bit--but be
careful
• Don't send advance questions.
• Be prepared. Find the overlooked.
• Listen, really listen.
• There are dumb questions.
Work Cited:
• Functional English Course Pack
•---. www.martymodell.com/pgsa2/pgsa07.html.
Accessed 25 Oct. 2022.
• Telethon Kids Institute. “COVID-19 Interview
With Professor Allen Cheng and Dr Asha
Bowen.” YouTube, 8 Mar. 2020,
www.youtube.com/watch?v=Cqs_xSh-4pg.
• Israel, Shel. “9 Tips on Conducting Great
Interviews.” Forbes, 14 Apr. 2012,
www.forbes.com/sites/shelisrael/2012/04/14/8-
tips-on-conducting-great-
interviews/?sh=51f10a8356f1.
GROUP ACTIVITY
• Make an interview about a topic related to your discipline or about
the current happenings or trends today or even activities that just
happened recently in our campus.
• Prepare your interview questions and assign roles for the
interviewer/s and interviewee/s. Act it out in class. Classmates may
critique and ask questions after the presentation.
• You are given 20 minutes to plan out the interview and 5-10 minutes
to present in class.
PERFORMANCE TASK
Form a group of five. Conduct a 15-20 minutes video interview with
someone in your field of specialization. As a general rule, interview in
person whenever you can. If you can’t meet in person, use a medium
like Skype/ Google Meet/ Zoom. Upload the video for the class to see.
Rubric for grading is indicated in the next slide.
I will provide a
docx file of the
rubrics for a
clearer copy.

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Information- Gathering and Conducting an Interview

  • 2. After the lesson, the learner should be able to: writes interview questions; and conducts and record an interview.
  • 3. WHAT IS AN INTERVIEW?
  • 4. INTERVIEW It is a conversation between two or more people (the interviewer and interviewee) where questions are by the interviewer to obtain information from the interviewee. Interviews can be divided into two rough types: interviews of assessment and interviews for information.
  • 5. The interview is the primary technique for information gathering during the systems analysis phases of a development project. It is a skill which must be mastered by every analyst. The interviewing skills of the analyst determine what information is gathered, and the quality and depth of that information. Interviewing, observation, and research are the primary tools of the analyst. The interview is a specific form of meeting or conference, and is usually limited to two persons, the interviewer and the interviewee. In special circumstances there may be more than one interviewer or more than one interviewee in attendance. In these case there should still be one primary interviewer and one primary interviewee.
  • 6. WHAT ARE THE GOALS OF THE INTERVIEW?
  • 7. At each level, each phase, and with each interviewee, an interview may be conducted to: Gather information on the company Gather information on the function Gather information on processes or activities Uncover problems Conduct a needs determination Verification of previously gathered facts Gather opinions or viewpoints Provide information Obtain leads for further interviews
  • 9. A. General This is a one-on- one interview involving a reporter and an individual involved in a specific event or issue.
  • 11. C. Ambush This type of “on-the- run”, unanticipated interview usually is related to some major issue or controversial event.
  • 12. D. Remote It involves the interviewee in one location (such as on the ship’s pier) and the interviewer is in the studio asking questions. The interviewee has an earplug to hear the questions. The main drawback to this interview is the distraction and confusion the audio feedback makes in the earplug.
  • 13. E. Edited As you already knew, any interview, whether it is to be print, radio or television, may be edited if it is not done live. The problem with the edited interview is that an answer may be edited out of context. One answer to this problem is to have command personnel only appear on live radio or television shows. However, even a live interview can be stage- managed by the host. The best advice about this interview is that you know the people are dealing with.
  • 14. INTERVIEWING COMPONENTS The interview process itself consists of a numbers of parts: Selection of the interviewee and scheduling time for the interview Preparation of interview questions, or script The interview itself Documentation of the facts and information gathered during the interview Review of the interview write up with the interviewee Correction of the write up, sign-off, and filing
  • 16. Since each interview is in fact a personal exchange of information between two personalities, a set of guidelines for the interviewer should be established to ensure that nothing interferes with the stated goal, gathering complete, accurate information. The interview is not an adversary relationship; instead, it should be a conversation. Above all it is a process, and like most processes it has certain rules and guidelines which should be followed.
  • 17. 1. First and foremost, establish the tone of the interview. 2. Let the interviewee know the reason for the interview and why he or she was selected to be interviewed. 3. Stress that the interviewee's knowledge and opinions are important and will aid in the analysis process. 4. Gain the interviewee's trust and cooperation early on and maintain it throughout. 5. Establish what will happen to the information gathered. 6. Determine any areas of confidentiality or restricted information. 7. Let the interviewee know that candor and honesty will be valued and that nothing will be published or passed on until it has been reviewed and verified by the interviewee. 8. Firmly establish that there are no negative consequences to being interviewed. INTERVIEWING GUIDELINES
  • 18. DOs of Interviewing 1. Do ask questions which start with who, what, where, when, why, and how, where possible. 2. Do ask both open and closed questions. 3. Do verify understanding through probing and confirming questions. 4. Do avoid confrontation. 5. Do act in a friendly but professional manner. 6. Do listen actively. 7. Do take notes, but do not be obtrusive about it.
  • 19. DOs of Interviewing 8. Do let the interviewee do most of the talking 9. Do establish rapport early and maintain it. 10. Do maintain control over the subject matter. 11. Do establish a time frame for the interview and stick to it. 12. Do conclude positively. 13. Do allow for follow-up or clarification interviews later. 14. Be polite and courteous.
  • 20. DON’Ts of Interviewing 1. Do not assume anything. 2. Do not form pre-judgments. 3. Do not interrupt. 4. Do not go off on tangents.
  • 22. Functions of Documentation Documentation serves to clarify understanding, and perhaps most important, it provides the audit trail of the analyst. That is, it creates the records which can be referred to at some later date and which serve as the basis for future work and decisions. Good documentation precludes the need to return to the interviewee for a repetition of ground previously covered. Good documentation can be reviewed over and over until adequate understanding is achieved. Documentation is tedious and sometimes boring. But it is also vital. Good documentation allows other analysts and the analyst's successors to pick up where the first left off, should he or she be reassigned. Most important, the finalized documentation serves as a contract between the user and the data processing developer. The document becomes, in effect, a statement of the work to be performed. The time to modify and change it is before the work begins; afterward it may be too late.
  • 24. AS AN INTERVIEWER, YOU SHOULD • spend considerable time preparing for an interview • immerse yourself in the subject that will be discussed • research your guests’ backstory, credentials and viewpoint • when formulating interview questions, start with who, what, when and how questions and then probe deeper • move from general questions to specifics • be creative in how you ask questions
  • 25. Example: Tell me about your campaign to save the rare Asian unicorn. What led to your interest in saving this endangered species? Why is this creature called a unicorn even though it has two long horns? Species are being lost every day. Why should we care if the Asian unicorn goes extinct?
  • 26. 9 Tips on Conducting Great Interviews • Start slow, safe and personal. • Coax, don't hammer. • Make some questions open ended. • Ask what you don't know. • Let the interviewees wander a bit--but be careful • Don't send advance questions. • Be prepared. Find the overlooked. • Listen, really listen. • There are dumb questions.
  • 27. Work Cited: • Functional English Course Pack •---. www.martymodell.com/pgsa2/pgsa07.html. Accessed 25 Oct. 2022. • Telethon Kids Institute. “COVID-19 Interview With Professor Allen Cheng and Dr Asha Bowen.” YouTube, 8 Mar. 2020, www.youtube.com/watch?v=Cqs_xSh-4pg. • Israel, Shel. “9 Tips on Conducting Great Interviews.” Forbes, 14 Apr. 2012, www.forbes.com/sites/shelisrael/2012/04/14/8- tips-on-conducting-great- interviews/?sh=51f10a8356f1.
  • 28. GROUP ACTIVITY • Make an interview about a topic related to your discipline or about the current happenings or trends today or even activities that just happened recently in our campus. • Prepare your interview questions and assign roles for the interviewer/s and interviewee/s. Act it out in class. Classmates may critique and ask questions after the presentation. • You are given 20 minutes to plan out the interview and 5-10 minutes to present in class.
  • 29. PERFORMANCE TASK Form a group of five. Conduct a 15-20 minutes video interview with someone in your field of specialization. As a general rule, interview in person whenever you can. If you can’t meet in person, use a medium like Skype/ Google Meet/ Zoom. Upload the video for the class to see. Rubric for grading is indicated in the next slide.
  • 30. I will provide a docx file of the rubrics for a clearer copy.
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