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Key Points from “The New Blended Learning”

EXECUTIVE SUMMARY
      Old blending learning, while effective, blends different versions of the same paradigm
      Social and informal learning models enable blending of different learning paradigms
      Social and informal learning models plug holes in top-down approaches
      Key difference for learning professionals is transition from being a pipe to a plumber


KEY ARGUMENTS AND LOGIC
      “Traditional” versions of blended learning are variations on a theme
      Social and informal approaches provide more flexibility in design and an expanded scope
      and vision around possible solutions
      Understanding strategy of social approaches is far more important than technology
          o Social technologies can be applied to a variety of use cases
          o Even well understood social tech like blogs or discussions can serve multiple
               objectives depending on implementation and use
          o Nearly every learning challenge is unique and requires a different blend
          o All audiences and topics are unique and require a different blend
      Common learning practices where blended can be very effective include:
          o Leadership Development
          o Onboarding
          o Initiatives and Rollouts
          o Compliance and Certification
          o Extended Enterprise


KEY STRATEGIES FOR LEADERSHIP DEVELOPMENT
      “Fill in the gaps” between episodic training sessions with social and informal
      Use blogs as a communication mechanism and conversation starter / refresher
      Enable leaders to network, connect, and share stories to deepen ties
      Foster a culture of collaboration and sharing to support leadership evolution


KEY STRATEGIES FOR ONBOARDING
      Connect newbies to “old salts” and broader team to create stickiness and reduce quits
      Provide a strong network of informal assets for “time of need” learning
      Increase engagement by valuing and capturing what new hires know and make it findable


KEY STRATEGIES FOR ROLLOUT AND INITIATIVES
      Plan for post rollout with supporting social infrastructure – discussions, blogs, wikis, FAQ
      Capture emerging best practices, common challenges and suggestions
      Communicate via blogs and forums regarding changes and updates
      Roll changes and updates into new formal communication, policy, and training




                                                                                                 1
KEY STRATEGIES FOR COMPLIANCE AND CERTIFICATION
     Tread carefully when enabling social for compliance
     Social may in fact be used to channel conversation and question to experts
     Consider badging models to identify experts in the forum and official answers
     Don’t underestimate the value of social proof around compliance
     Certifications = community of practice possibilities
     Certifications are usually topical and tied to job role, thus certifications provide an
     opportunity to tap into community of practice models or even act as the kernel


KEY STRATEGIES FOR EXTENDED ENTERPRISE
     Extended enterprise models are typically a blend of learning, marketing, and sales
     objectives
     Recognize that key issues in this domain often involve communities of practice,
     identification of evangelists, and promotion of known brand advocates
     Communities of practice are the most common approach, typically supported by badging
     and social economics models to drive behavior
     Don’t underestimate the value of courses and formal content as this is often a key
     success criteria for these communities
     Content of all kinds can serve as a hub around which conversations and networks form;
     this content can be courses, but also video and simple file formats as well


KEY RECOMMENDATIONS
     Invest in your own skills and knowledge
         o Read some social media books – Long Tail, Wisdom of Crowds, Six Degrees…
         o Do some social stuff – write a blog, join a Twitter chat, post a video, LinkedIn
              groups
     Start slow; you already have some social opportunities staring you in the face
         o Classroom? Mini community of practice
         o Course? Central content hub around which you can drive conversation
         o Virtual classroom? Shared event and conversation starter
     Leverage your strengths; you are uniquely qualified to drive key discussions
         o Instructional design skills? Everyone needs them now.
         o Trust and self-efficacy to build communities? You do it every day in the
              classroom.
         o Facilitation and group discussion? You do it every day in the classroom.
         o Visual and aural communication skills? Multiple years experience with WBT.
         o Badging and rewards? Apply your emerging gamification skills.
     Partner with IT and Marketing
         o Leverage existing social and informal infrastructures
         o RSS feeds? Embedding? Links to discussion forums?
         o You probably have more assets than you realize



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Handout for new blended learning

  • 1. Key Points from “The New Blended Learning” EXECUTIVE SUMMARY Old blending learning, while effective, blends different versions of the same paradigm Social and informal learning models enable blending of different learning paradigms Social and informal learning models plug holes in top-down approaches Key difference for learning professionals is transition from being a pipe to a plumber KEY ARGUMENTS AND LOGIC “Traditional” versions of blended learning are variations on a theme Social and informal approaches provide more flexibility in design and an expanded scope and vision around possible solutions Understanding strategy of social approaches is far more important than technology o Social technologies can be applied to a variety of use cases o Even well understood social tech like blogs or discussions can serve multiple objectives depending on implementation and use o Nearly every learning challenge is unique and requires a different blend o All audiences and topics are unique and require a different blend Common learning practices where blended can be very effective include: o Leadership Development o Onboarding o Initiatives and Rollouts o Compliance and Certification o Extended Enterprise KEY STRATEGIES FOR LEADERSHIP DEVELOPMENT “Fill in the gaps” between episodic training sessions with social and informal Use blogs as a communication mechanism and conversation starter / refresher Enable leaders to network, connect, and share stories to deepen ties Foster a culture of collaboration and sharing to support leadership evolution KEY STRATEGIES FOR ONBOARDING Connect newbies to “old salts” and broader team to create stickiness and reduce quits Provide a strong network of informal assets for “time of need” learning Increase engagement by valuing and capturing what new hires know and make it findable KEY STRATEGIES FOR ROLLOUT AND INITIATIVES Plan for post rollout with supporting social infrastructure – discussions, blogs, wikis, FAQ Capture emerging best practices, common challenges and suggestions Communicate via blogs and forums regarding changes and updates Roll changes and updates into new formal communication, policy, and training 1
  • 2. KEY STRATEGIES FOR COMPLIANCE AND CERTIFICATION Tread carefully when enabling social for compliance Social may in fact be used to channel conversation and question to experts Consider badging models to identify experts in the forum and official answers Don’t underestimate the value of social proof around compliance Certifications = community of practice possibilities Certifications are usually topical and tied to job role, thus certifications provide an opportunity to tap into community of practice models or even act as the kernel KEY STRATEGIES FOR EXTENDED ENTERPRISE Extended enterprise models are typically a blend of learning, marketing, and sales objectives Recognize that key issues in this domain often involve communities of practice, identification of evangelists, and promotion of known brand advocates Communities of practice are the most common approach, typically supported by badging and social economics models to drive behavior Don’t underestimate the value of courses and formal content as this is often a key success criteria for these communities Content of all kinds can serve as a hub around which conversations and networks form; this content can be courses, but also video and simple file formats as well KEY RECOMMENDATIONS Invest in your own skills and knowledge o Read some social media books – Long Tail, Wisdom of Crowds, Six Degrees… o Do some social stuff – write a blog, join a Twitter chat, post a video, LinkedIn groups Start slow; you already have some social opportunities staring you in the face o Classroom? Mini community of practice o Course? Central content hub around which you can drive conversation o Virtual classroom? Shared event and conversation starter Leverage your strengths; you are uniquely qualified to drive key discussions o Instructional design skills? Everyone needs them now. o Trust and self-efficacy to build communities? You do it every day in the classroom. o Facilitation and group discussion? You do it every day in the classroom. o Visual and aural communication skills? Multiple years experience with WBT. o Badging and rewards? Apply your emerging gamification skills. Partner with IT and Marketing o Leverage existing social and informal infrastructures o RSS feeds? Embedding? Links to discussion forums? o You probably have more assets than you realize 2
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