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METADIMENSIONS.CO
Conversie optimalisatie full scope
METADIMENSIONS.CO
KwalitatiefKwantitatief
Kennisborging
Web Analytics
A/B testing
On-site
surveys
Session
recordings
Heatmaps
Usability

lab
Biometrics
Interviews
Task recording
Next level: “kwantitatief en kwalitatief onderzoek
Form Analytics
Conversie optimalisatie full scope
METADIMENSIONS.CO
KwalitatiefKwantitatief
Kennisborging
Web Analytics
A/B testing
On-site
surveys
Session
recordings
Heatmaps
Usability

lab
Biometrics
Interviews
Task recording
Next level: “kwantitatief en kwalitatief onderzoek
Form Analytics
CRO PROCES
CENTRAAL BEHEER
Next level in Conversie
CRO proces bij Centraal Beheer en
robert.de.loor@achmea.nl 04-2017
ROBERT DE LOOR
ONLINE SPECIALIST | A/B TESTING LEAD
/robertdeloor
robert.de.loor@achmea.nl
CRO proces bij Centraal
Aanpassing
Idee
Voorstel
Uitwerking
Onderzoek
Kwantitatief
Kwalitatief
Resultaat
Afgeronde test
Resultaat
Next steps
De uitwerking wordt
getest
…of direct doorgevoerd
(fix)
robert.de.loor@achmea.nl
NEXT LEVEL IN CONVERSIE OPTIMALISATIE
Onze uitdagingen
SCRU
‣ Compliance
‣ Scrum werkwijze
‣ Samenwerking
‣ Draagvlak
‣ Kennis borgen
robert.de.loor@achmea.nl
NEXT LEVEL IN CONVERSIE OPTIMALISATIE
Onze uitdagingen
‣ Samenwerking
‣ Draagvlak
‣ Kennis borgen
‣ Alle expertise op 1
plek
‣ Makkelijk te delen met
de organisatie
‣ Resultaten en
learnings centraal
opgeslagen
robert.de.loor@achmea.nl
NEXT LEVEL IN CONVERSIE OPTIMALISATIE
Jay de Groot
@jayster
@getMetaDim
Having the data ≠ having the
knowledge
THE POWER
OF KNOWLEDGE
How many experiments do you run
every year?
How much money did you spend?
How many people where involved?
What did you do to capture that
knowledge?
Not much, right?
PREDICTIVE
Results of the past are not a
guarantee for the future.
We all focus on better conversion
rates. More revenue.
To do more with less.
Predictive Marketing is learning
about the past to predict a better
future.
Designed for CRO
Unlike other tools, MetaDimensions is built
from the ground up to help CROs get
better with their workflow and
documentation..
Collaborate seamlessly
Invite your stakeholders and team
members and share updates on your ideas
and experiments.
Manage your experiments
A single platform that helps you manage
the CRO workflow from idea to
experiments and reports all in one
place.Find, filter and learn from your
experiment library.
Everything you need to run and organize a
solid optimization program in your
organization
MetaDimensions is a complete end to end solution for the CRO
workflow.
• Add and share ideas, hypothesis
• Create experiment plans
• Prioritize your testing ideas (effort/gain
analysis build in)
Everything you need to run and organize a solid
optimization program in your organization
• Integrate with 3rd party tools like GA,
Optimizely, SiteSpect etc.
• Share your roadmap, experiments and results
with your team and stakeholders
• Challenge users, groups, departments to beat
eachother in performance with our unique
gamification for engagement
Why use MetaDimensions?
Is your team using excel, Trello, Jira and other
tools? MetaDimensions is an all in one solution
designed to help you save time and look good in
front of your stakeholders .
The product
Coming in the coming weeks!
COMPETITION
YOU CAN JOIN
MetaDimensions
YOU CAN JOIN
NOW
YOU CAN JOIN
OUR COMPETITION
METADIMENSIONS.CO
Having the data ≠ having the
knowledge
YOU CAN JOIN
MetaDimensions
NOW
Conversie Optimalisatie als continu proces
Conversie Optimalisatie als continu proces
Conversie Optimalisatie als continu proces

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Conversie Optimalisatie als continu proces

  • 2. Conversie optimalisatie full scope METADIMENSIONS.CO KwalitatiefKwantitatief Kennisborging Web Analytics A/B testing On-site surveys Session recordings Heatmaps Usability
 lab Biometrics Interviews Task recording Next level: “kwantitatief en kwalitatief onderzoek Form Analytics
  • 3. Conversie optimalisatie full scope METADIMENSIONS.CO KwalitatiefKwantitatief Kennisborging Web Analytics A/B testing On-site surveys Session recordings Heatmaps Usability
 lab Biometrics Interviews Task recording Next level: “kwantitatief en kwalitatief onderzoek Form Analytics
  • 4. CRO PROCES CENTRAAL BEHEER Next level in Conversie CRO proces bij Centraal Beheer en robert.de.loor@achmea.nl 04-2017
  • 5. ROBERT DE LOOR ONLINE SPECIALIST | A/B TESTING LEAD /robertdeloor robert.de.loor@achmea.nl
  • 6. CRO proces bij Centraal Aanpassing Idee Voorstel Uitwerking Onderzoek Kwantitatief Kwalitatief Resultaat Afgeronde test Resultaat Next steps De uitwerking wordt getest …of direct doorgevoerd (fix) robert.de.loor@achmea.nl NEXT LEVEL IN CONVERSIE OPTIMALISATIE
  • 7. Onze uitdagingen SCRU ‣ Compliance ‣ Scrum werkwijze ‣ Samenwerking ‣ Draagvlak ‣ Kennis borgen robert.de.loor@achmea.nl NEXT LEVEL IN CONVERSIE OPTIMALISATIE
  • 8. Onze uitdagingen ‣ Samenwerking ‣ Draagvlak ‣ Kennis borgen ‣ Alle expertise op 1 plek ‣ Makkelijk te delen met de organisatie ‣ Resultaten en learnings centraal opgeslagen robert.de.loor@achmea.nl NEXT LEVEL IN CONVERSIE OPTIMALISATIE
  • 10. Having the data ≠ having the knowledge
  • 12. How many experiments do you run every year? How much money did you spend? How many people where involved? What did you do to capture that knowledge? Not much, right?
  • 13. PREDICTIVE Results of the past are not a guarantee for the future. We all focus on better conversion rates. More revenue. To do more with less. Predictive Marketing is learning about the past to predict a better future.
  • 14. Designed for CRO Unlike other tools, MetaDimensions is built from the ground up to help CROs get better with their workflow and documentation.. Collaborate seamlessly Invite your stakeholders and team members and share updates on your ideas and experiments. Manage your experiments A single platform that helps you manage the CRO workflow from idea to experiments and reports all in one place.Find, filter and learn from your experiment library.
  • 15. Everything you need to run and organize a solid optimization program in your organization MetaDimensions is a complete end to end solution for the CRO workflow. • Add and share ideas, hypothesis • Create experiment plans • Prioritize your testing ideas (effort/gain analysis build in)
  • 16. Everything you need to run and organize a solid optimization program in your organization • Integrate with 3rd party tools like GA, Optimizely, SiteSpect etc. • Share your roadmap, experiments and results with your team and stakeholders • Challenge users, groups, departments to beat eachother in performance with our unique gamification for engagement
  • 17. Why use MetaDimensions? Is your team using excel, Trello, Jira and other tools? MetaDimensions is an all in one solution designed to help you save time and look good in front of your stakeholders .
  • 19.
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  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26. Coming in the coming weeks! COMPETITION
  • 27.
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  • 33. YOU CAN JOIN OUR COMPETITION
  • 34. METADIMENSIONS.CO Having the data ≠ having the knowledge
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