This document discusses the importance of data governance and outlines its benefits. It notes that without data governance, bad or incorrect data can proliferate throughout an organization, leading to increased costs and inaccurate decision making. Some key benefits of data governance include improved data quality, a single source of truth, more consistent and fact-based decision making, and alignment with business strategy. The document also provides an overview of how to implement a data governance program, including establishing roles and responsibilities, developing governance processes and policies, and using tools and systems to operationalize governance.