Understanding Perceptions of Migrants and Refugees with Social Media - Project Overview

www.unglobalpulse.org • info@unglobalpulse.org • 2017 1
UNDERSTANDING PERCEPTIONS OF MIGRANTS
AND REFUGEES IN EUROPE WITH SOCIAL MEDIA
PARTNERS: UNITED NATIONS HIGH COMMISSIONER FOR REFUGEES
PROGRAMME AREA: HUMANITARIAN ACTION
BACKGROUND
Between 2015 and the first part of 2017, ongoing conflicts and
violence around the world led over 1.4 million people to seek
refuge in Europe, including a high number of families, women, and
unaccompanied children. This forced displacement represented a
major challenge for humanitarian organizations working to provide
assistance to people fleeing dangerous situations.
Social media platforms are powerful communication tools that
organizations use, both at a corporate level and at an operational
level, to directly interact with affected communities. In addition,
data from social media offers a wealth of information that can be
parsed to better understand what people think, how they move
around, and what they experience.
To date, several research projects have shown the feasibility of
using social media data to identify topics of relevance for
development and humanitarian action. However, little research has
been conducted to extend the quantification of online sentiment to
inform on interactions between refugees and service providers, and
between refugees and host communities.
To validate the value of social media data in emergencies, UNHCR
Innovation Service partnered with Global Pulse to explore how
alternative sources of data can play a role in pursuing
humanitarian outcomes.
TWITTER DATA AND FORCED DISPLACEMENT
The project explored the interactions among refugees and
migrants, and between them and service providers (including
smugglers) along the journey to Europe. Sentiment, i.e., attitudes
and opinions of refugees and host communities towards each
other, was also analysed. To confirm the value of the data, the
project conducted ten mini-studies.
In the first instance, a set of taxonomies i.e., structured lists of
relevant keywords, was created for monitoring both interactions
and xenophobic sentiment for English, Greek, Farsi and Arabic.
Social media posts from Greece – a country that hosts a large
population of refugees and migrants - were analysed.
Initial findings from monitoring social media interactions between
refugees and migrants, service providers and the general public,
did not yield conclusive results. Only few tweets described access
to territory, asylum conditions and the economic challenges
encountered by refugees and migrants, hence the project did not
pursue this analysis further.
The analysis of xenophobic sentiment on the other hand revealed
rich insights for English and Greek in particular. Findings showed
that more xenophobic sentiment was expressed in Tweets in
English than those in Greek, 15% versus 5%. However, a larger
number of relevant tweets were identified for Greek (248,691) in
comparison to English (3,969). For Arabic and Farsi, too few
tweets were extracted to be analysed.
Figure 1: Description of the monitors created in Crimson Hexagon
SUMMARY
As refugees and migrants travel across multiple borders, they encounter increasing protection risks, particularly when routes change,
legal practices evolve and borders close. This forced displacement represents a challenge for humanitarian organizations working to
provide assistance to people fleeing dangerous situations. This project used data from Twitter to monitor protection issues and the safe
access to asylum of migrants and refugees in Europe. In collaboration with the UN High Commissioner for Refugees (UNHCR), Global
Pulse created taxonomies that were used to explore interactions among refugees and between them and service providers, as well as
xenophobic sentiment of host communities towards the displaced populations. Specifically, the study focused on how refugees and
migrants were perceived in reaction to a series of terrorist attacks that took place in Europe in 2016. The results were used to develop
a standardized information product to improve UNHCR’s ability to monitor and analyse relevant social media feeds in near real-time.

www.unglobalpulse.org • info@unglobalpulse.org • 2017 2
Based on the results of the first iteration, the project developed a
standardized information product that was then tested to
understand perceptions (sentiment) of refugees and migrants
following the 2016 terrorist attacks in Nice, France (14 July),
Munich, Germany (22 July), and Berlin, Germany (18 December).
This second iteration measured the volume of Tweets that either
blamed, or defended refugees and migrants in four languages:
English, French, Greek and German.
Overall, findings revealed a low number of tweets that blamed
refugees and migrants for the attacks 6% (Nice), 11% (Munich),
and 5% (Berlin) respectively. In addition, a large number of tweets
related to the terrorist attack in Berlin (7%) expressed explicit
support for refugees and migrants, condemning racism and
xenophobia.
Figure 2: Expression of xenophobic sentiment after the terrorist attacks in Nice and
Munich
It is important to note that while the percentage of posts blaming
refugees and migrants for the terrorist incidents in the three cities was
low, it is still representative of hundreds of thousands, to several
millions tweets: 0.2M (Nice), 6.4M(Munich), and 17.6M(Berlin).
CONCLUSIONS
Findings demonstrated that data from social media, in this instance
Twitter data, can be used to monitor protection issues and the safe
access to asylum of migrants and refugees in near real-time. This
information was used and continues to be used by UNHCR to develop
communication strategies to mitigate potential correlations between
attacks and the arrival of migrants and refugees.
Working with social media requires a dynamic mindset, where a
project may need to adapt and change its initial scope, as
demonstrated above. The limitations of the first iteration and the
lessons learned throughout the course of the project helped reshape
its purpose.
In addition, while these results provide interesting insights into the way
people perceive issues related to the Europe Refugee Emergency
crisis, they should be complemented by other sources of information
to ensure a more comprehensive understanding of the situation on the
ground.
One limitation of Twitter data is that tweets may not be representative
of socio-economic and age diversity, and that Internet connectivity
may not be accessible to all.
Finally, this project did not differentiate between refugees and migrants
in conducting the analysis, and used both terms interchangeably.
This means that sentiment towards one group or the other could be
distinguished.
REFERENCES
Blitzstein, J. & Pfister, H. (2015). The Data Science Process. Harvard Data
Science
Crimson Hexagon FAQ: How does Crimson base its geographical data.
Luege, T. (2015). Social Media Monitoring in Humanitarian Crises. Lessons
Learned from the Nepal Earthquake. Social media for Good.
Mendoza, M., Poblete, B. & Castillo, C. (2010). Twitter Under Crisis: Can
we trust the RT? 1st Workshop on Social Media Analytics (SOMA ’10), July
25, 2010, Washington, DC, USA.
UNESCO (2016). Xenophobia. Learning to Live together. International
Migration.
UNHCR (2016). From a Refugee Perspective. Discourse of Arabic
Speaking and Afghan refugees and migrants on social media
UNHCR (2015). Policy on the Protection of Personal Data of Persons of
Concern to UNHCR. RefWorld
UNHCR, (2017), Emergencies: Europe Situation.
UN Global Pulse, UNHCR Innovation Service (2017), Social Media and
Forced Displacement: Big Data Analytics & Machine-Learning.
HOW TO CITE THIS DOCUMENT:
UN Global Pulse, “Understanding Movement and Perceptions of
Migrants and Refugees with Social Media,” Project Series, no. 28,
2017.
IMPLICATIONS & RECOMMENDATIONS
• The project demonstrated Twitter data can provide useful
insights to understand sentiment of host communities
and the general public towards migrants and refugees
fleeing to Europe.
• UNHCR routinely collects massive amounts of data and
the integration of new data sources into its operations
presents an opportunity to bring additional data-driven
evidence into decision-making processes and advocacy
efforts, particularly in developing institutional policies
against xenophobia, discrimination and racism.
• Access to a stream of real-time information could allow
UNHCR to integrate new types of insights into
operational workflows, including decision-making
processes, advocacy efforts and communication
campaigns.
• Based on the results of this study, Global Pulse will
develop a social media monitoring system, which will use
streamed posts to detect signals of ongoing events. The
tool will enable UNHCR, and other humanitarian actors,
to continuously monitor and analyse relevant social
media feeds.

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Understanding Perceptions of Migrants and Refugees with Social Media - Project Overview