We live in an era where customer experience trumps product features and functions. How do you exceed customer’s expectations every time they interact with your organization? By leveraging more information and applying insights you have learned over time. Turning data-driven power into delightful experiences will give you the advantages required to succeed in today’s climate of one-click shopping and crowd-sourced feedback. Whether you are a retailer, a banker, a care provider, or a policy maker, your organization must harness the power of growing data volumes, data types, and data sources to foster experiences that matter.