This document discusses how business leaders must be able to access and analyze internal business data quickly to gain insights that support better decision-making. It states that data alone does not create impacts; data must be analyzed and visualized to derive insights. When organizations align their resources and processes around these fact-based insights, they can respond to the market effectively and profitably. The document introduces the "House in Order" process which helps companies obtain rapid, actionable insights from their internal data to improve performance.