On-Demand Production Infrastructure delivered Just In Time By Shane Guthrie of Equinix

On-demand Production
Infrastructure
Just-in-Time IT Infrastructure
Presented by: Shane Guthrie, Equinix
Innovation, Office of the CTO

Key Characteristics of JIT Provisioning
• Allocation of resources as needed to accomplish a
production task.
• Utilizing commodity resource pools to fulfill production
demands.
• Pre-defined methods of integrating different resource
pools together to appear as one production
architecture.
• Programmatically triggered upon demand or policy.

Why JIT Provisioning
• The economics of commodity resource pools are
too disruptive to ignore.
• M&E Productions need to effectively leverage
massive Service Provider Capital Investments
across compute, storage, and network.
• Production costs and risks should be spread
amongst production participants as resources are
consumed.

Reduce Costs: Abstract, then
Commoditize
• Server
• Storage
• Circuit
Physical
• Virtual Server
• Volumes on
NAS and SAN
• Virtual
Circuits
Virtual
• PaaS
• NFV
• SaaS
• IaaS
• Object Stores
Abstracted
OS Console Frameworks API
Efficiency Pressure

Cloud Disruption:
Abstract, then Commoditize
• The Economics of Virtualization are
inescapable – cost management and
flexibility requirements demand
more granular controls.
• The development of flexible
Provisioning Frameworks have
spawned a new age of multi-vendor,
heterogeneous infrastructure to
expose these controls.
• Management systems have become
increasingly more complex and
capable, allowing for policy
application across heterogeneous
infrastructure by using these
frameworks.
• The search for new, abstracted
Control Points has become critical to
these new Management Systems.
Nascent:
Network
(SDN and
NFV)
Mature:
Storage
(SaaS)
Mature:
Compute
(IaaS)
Mature: Apps
(PaaS)

Leverage Wireline Infrastructure
Investment
$25
$26
$27
$28
$29
2010 2011 2012 2013
US Wireline Capex 2010-2013
Spend in Blns
Source: US Telecom
The wireline portion of the $1.3
trillion in broadband provider capital
expenditures from 1996 through
2013 was 52 percent. The wireline
segment continued to contribute a
significant portion of industry capital
in 2013, 37 percent of total spend.

Network Commoditization =
Opportunity
• Metro Ethernet capacity glut will require new
provisioning strategies to achieve scale
• Excess long-haul capacity as CSP Intra-regional
replication reduces utilization
• SDN Automation is a must to reduce opex and
attract Provisioning Engine Integration

Today: Compute and Storage
Infrastructure Provisioning
Abstracted
• Manual Processes and Extended
Timeframes required to provision
core network and some CSP
infrastructure.
• Workflow Integration to
Management Frameworks
beginning, but missing network
resource allocation capabilities.
• Workflow systems operate on
statically defined topologies.

Next: Full Infrastructure
Provisioning Abstraction
• Manual Processes and Extended
Timeframes eliminated for
Orchestrated API calls.
• Workflow Integration to
Frameworks allows users to
provision ALL resource pool
infrastructure – Servers, Storage,
Network.
• Workflow systems operate
dynamically to infrastructure.

Abstraction drives Evolution of Tools
• User View: Workflow tools now become mechanism to provision infrastructure
– Example Tools: 5th Kind, Front Porch Digital
• Administrator View: Resource Management and Workload Migration tools
– Example Provisioning Engines: Migration Accelerator for Azure, Docker for GCP, Cisco
Intercloud, AWS Console VM Import/Export, VMware vRealize, Right Scale, HotLink,
OpenStack
• PaaS Frameworks allow for Applications to be readily provisioned in either private
or public infrastructure as needed:
– Example PaaS Frameworks: Azure Cloud Services, Google App Engines, AWS Elastic Beanstalk,
Apprenda, AppFog,
• Network Provisioning becomes virtualized and programmatically provisioned:
– Examples of SDN Frameworks: Equinix EPN, Cisco Intercloud

Abstracted tools need Exchange Points
• Need a centralized, neutral provisioning point to
apply policy and signal topology changes.
• This ‘Exchange Point’ becomes a ‘provisioning
hub’ for all physical and virtual infrastructure in
the topology.
• This point needs to access all resource pools via
high-speed, low latency interconnection
methods.

Public Cloud Private Cloud
Workflow
Production Partners
Remote
Production
Partners
On-Location Media On-
Ramp
SDN Control
Central Storage and Policy

Workflow-Driven Infrastructure
Pre-Production
Bid Package
Award Shot to
VFX House
Award Trailer to Vendor
Production
Post-Production
RAW
Capture
Meta Data
Video Capture Dirty Pass
Validate
Color / Meta Data
Clean Pass
Trailer Cut
Ingested
VFX Shots
Status Updates
Compare Cut to VFX Status to
catch any cost impacts
Editorial
VFX HouseTrailer House
Media & Entertainment Exchange
On Demand Software Defined Networking

In Summary
• Leverage Commodity Resource Pools – let someone
else do long-term capacity planning
• Provision via abstracted interfaces to allow for vendor
diversity
• Select providers based upon neutrality and pre-
integration to tools and frameworks
• Exchange providers should provide programmatic, low
latency, high bandwidth access to majority of required
resource pools

On-Demand Production Infrastructure delivered Just In Time By Shane Guthrie of Equinix

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On-Demand Production Infrastructure delivered Just In Time By Shane Guthrie of Equinix