30 Need-to-Know Social Media Stats

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Covering everything from which social networks marketers (and teens) love and what drives engagement to how social media influences sales and why Facebook dominates, these numbers will influence your marketing strategy.

This document provides an overview of hypertension including: - Prevalence rates in various countries including the US, China, Egypt, and Saudi Arabia - Guidelines for classifying blood pressure levels from organizations like JNC 7 and ESC/ESH - Consequences of uncontrolled hypertension like increased risks of stroke, myocardial infarction, heart failure, and kidney disease - Results from clinical trials demonstrating reduced risks with tighter blood pressure control - Recommendations for achieving blood pressure targets and choosing antihypertensive medications

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a bit about MOOCs: past, present and future

Alan Dix

MOOCs began in 2011 with large enrollments but issues with assessment and accreditation. While they provide benefits like brand awareness and education democratization, their sustainability is unclear given high production costs of hundreds of hours per hour of video content. MOOCs reach massive scales but face-to-face education is also massive globally. Reusing MOOC material in blended learning shows promise. Learning analytics must address student heterogeneity across courses and institutions.

Personal Branding: Women's Private Equity Forum Half Moon Bay, CA March 2017

Jennifer Jones & Partners

The document discusses the importance of personal branding and strategies for building your personal brand across various social media channels. It emphasizes that everyone needs to understand branding and act as the head marketer of their own brand, called "Me, Inc.". It then provides tips and statistics on how to brand yourself effectively on key social media platforms like LinkedIn, Facebook, Twitter, Instagram, and Snapchat by clarifying goals, tailoring your brand across channels, using professional photos and engaging strategically with others.

Using Lottie for your iOS apps

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Creative & Digital Business Briefing - March 2017

The Knowledge Transfer Network Creative, Digital & Design

This document provides a summary of funding opportunities, events, support programs, reports and articles relevant to UK creative and digital businesses in March 2017. Key opportunities highlighted include the Innovate UK funding calls on emerging technologies, infrastructure innovation, and nuclear decommissioning. It also summarizes the Horizon 2020 SME Instrument and the Longitude Prize challenge. Support programs featured are the IoTUK Boost accelerator and TECNIOspring PLUS fellowship.

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B2B Marketing and The Power of Twitter

Steve Yanor

Twitter gives B2B marketers a powerful opportunity to access broad networks of brands, companies and decision makers on Twitter. Supported by the latest research, we demonstrate why Twitter is not optional and why private and publicly listed brands are missing out on a solid opportunity if they do not incorporate Twitter into their marketing mix. We demonstrate that Twitter is not optional for brands engaged with B2B marketing. We include the most recent data from multiple leading sources, including The Social Media Examiner, Inc.; Twitter, Inc.; Regalix, Inc. and others. Twitter provides private and publicly-listed brands an opportunity to engage with broad networks of other brands, firms and key decision makers that also use Twitter. We note that Twitter's active user base is comprised of 250 million plus users and is growing. When used effectively and in combination with communication strategy and tools, Twitter represents the optimal platform for deploying ongoing messaging. When viewed as a communications hub, Twitter is unrivaled through its ability to integrate other channels and information sources and to coordinate their priority and emphasis. Twitter is effective at relaying information on channels that include Websites, Press releases, Instragram, Facebook, Snapchat, URLs, and any other linkable source of information, and driving traffic to these same sources. We note that press releases and awareness in general can be difficult for some brands and companies to generate but that Twitter is a proven solution. Sky Alphabet is a social media marketing agency that utilizes Twitter to achieve growth, awareness and sales objectives through integrated forms of traditional and digital communications driven by Twitter. We understand that Twitter is "not easy" because of its unrelenting requirement for fresh and relevant content, but it is this same requirement that makes Twitter the ideal platform for brands, companies, people and products that are prepared to express themselves through such an advanced channel. Author: Steve Yanor Aug 2016. @skyalphabet Research sources: Regalix, Inc. Twitter, Inc. Social Media Examiner, Inc.

Culture

Reed Hastings

This document outlines Netflix's culture of freedom and responsibility. Some key points: - Netflix focuses on attracting and retaining "stunning colleagues" through a high-performance culture rather than perks. Managers use a "Keeper Test" to determine which employees they would fight to keep. - The culture emphasizes values over rules. Netflix aims to minimize complexity as it grows by increasing talent density rather than imposing processes. This allows the company to maintain flexibility. - Employees are given significant responsibility and freedom in their roles, such as having no vacation tracking or expense policies beyond acting in the company's best interests. The goal is to avoid chaos through self-discipline rather than controls. - Providing

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OD Innovator Game Show Slides

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This document outlines the structure and rules for an interactive webinar gameshow hosted by Shane Snow. It will include 3 rounds of questions with contestants selected from the audience writing down their answers. There will also be info breaks and a final face-off round with audience voting to determine winners. The goal is to have fun while learning and developing as organizational development professionals during difficult times.

Bedouin Proverb – comic by WaitButWhy

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The CMO's Guide to Hiring for Content Marketing

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By 2019, content marketing spend will be $319 billion, and content marketing job listings have grown 350 percent since 2011—which means you need to know how to staff a content team. No matter your company’s size or strategy, this guide will help you hire the right talent. You’ll learn about: — The hiring trends top brand newsrooms are embracing — How to align your hiring plan with a strong content strategy — Best practices for scaling your team over time — What to look for in each role, from strategists to editors to multimedia talent — How to secure and allocate your content budget

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This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.

25 Quotes That Will Make You a Better Freelancer

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We talk to a lot of smart people here at The Freelancer. Over the years, we've interviewed Pulitzer Prize winners, entrepreneurs, and even famous journalists like Glenn Greenwald. So we decided to gather the 25 best quotes we could find—on topics ranging from writing, negotiation, and managing clients—and put them on a SlideShare for easy browsing. The hope is that freelancers of all levels will find the advice invaluable.

Facebook 101: How to Master the World's Most Powerful Advertising Platform

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How to Build an Effective Content Strategy

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Not having a robust, thought-out content strategy is one of the biggest blunders new brand publishers make. Overwhelming quantitative and anecdotal evidence—not to mention simple logic—says you absolutely need a content strategy, but there's been no established template for how to proceed... until now. Here, we’ll detail exactly how to build a content strategy and roadmap that works, step by step.

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ABSTRACT : The issue of climate change related to carbon emissions has become an alarming global phenomenon. The manufacturing sector contributes significantly to global greenhouse gas emissions. Therefore, efforts to mitigate climate change through the implementation of green taxes and Social Responsibility Programsare important for manufacturing industry. This research aims to analyze the effect of implementing green tax and Social Responsibility Programs on environmentally sustainable development in manufacturing industry. A quantitative approach is used with the research object of manufacturing industry listed on the Indonesia Stock Exchange in 2020-2022. Analyzed using Partial Least Square (PLS) method. The research results show that the implementation of green tax has a significant effect on environmentally sustainable development, while Social Responsibility Programsdo not have a significant effect. These findings indicate that green tax policies are effective in encouraging companies to switch to more environmentally friendly business practices, but Social Responsibility Programshave not been fully integrated with environmental sustainability efforts. This research contributes to the literature related to fiscal policy instruments and corporate social responsibility practices in supporting environmentally sound sustainable development in the manufacturing sector. KEYWORDS: Green tax; Social responsibility; Environmentally sustainable development; Manufacturing industry

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