This document provides an overview of cloud computing applications for marketing. It begins with defining cloud computing as internet-based computing resources provided on demand. It then discusses the growth of marketing technology categories available in the cloud like web analytics, PPC management, SEO, social media marketing and more. The benefits of cloud applications like ease of use and always having the latest version are covered. Risks around reliability, security and exiting a service are addressed. Finally, it discusses how marketing is taking on more technology roles with the rise of cloud applications.