If you’re planning to launch an employee experience program, you’ll have more to do than choose survey questions. Creating an effective–and doable– employee communications strategy is essential. Prior to the survey, you should plan to deploy communication that increases awareness and inspires employees to participate. During the survey, you should seek to motivate employees to action within the given time-frame. After the survey, you’ll want to share what you learned and what you plan to do about it. Here’s how to do it.