This document discusses "Crush the Box Thinking" and moving beyond limiting ways of thinking. It argues that as children we think creatively without limits, but are taught boundaries that create "boxes". While boundaries have their place, overly rigid boxes prevent innovation. The document provides 11 suggestions for businesses to break out of limiting boxes, such as finding thought constraints, rewarding innovation, and helping people continuously learn new skills. The goal is to think without boxes and color outside the lines to drive business success.