This document outlines the six steps to create a perfect digital marketing campaign plan: 1. Do market research and competitor analysis to understand customer interests, keywords, and competitors' efforts. 2. Set clear campaign goals and objectives related to sales, communication, value-addition, costs, and audience reach. 3. Define your channel strategy by listing channels, grouping by goal, and setting prerequisites. 4. Establish a tone for your content based on audience, keywords, imagery, and colors. 5. Prioritize channels and allocate budgets based on objectives, with 70% for sales, 20% for awareness, and 10% for nurturing. 6. Plan campaign execution, tracking