Last updated on Jun 30, 2024

Here's how you can identify opportunities for mutual gain in contract negotiation using strategic thinking.

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Contract negotiation can often seem like a battleground, but it doesn't have to be. By employing strategic thinking, you can transform it into a process where everyone comes out ahead. To achieve mutual gain, you need to approach negotiations not as a zero-sum game but as an opportunity for collaboration and innovation. This requires a shift in mindset, from competing to understanding and aligning interests. Keep reading to discover how to identify these win-win scenarios and why they are the hallmark of skilled negotiators.

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